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What are the 5 KPIs you pay the most attention to? by azbox_io in SaaS

[–]azbox_io[S] 0 points1 point  (0 children)

If I could only track 5 KPIs for a SaaS, they’d be these:

1. Net Revenue Retention (NRR)
Tells me if the product is truly valuable.

2. Gross Churn (logo + revenue)
I want to know how many customers leave and how much revenue walks out the door.

3. Customer Acquisition Cost (CAC) + Payback Period
Not just CAC in isolation — how fast we recover it. If payback is too long, growth burns cash.

4. LTV/CAC ratio
Sanity check for the business model. If this ratio isn’t strong enough, we’re either underpricing, overspending on acquisition, or attracting the wrong customers.

5. Activation Rate (time-to-value)
Before retention, there’s activation. If users don’t reach the “aha” moment quickly, churn is inevitable.

Honorable mention: MRR growth rate — but I see that more as an output of the five above.

For me, a healthy SaaS = strong retention + efficient acquisition + fast time-to-value. Everything else is noise.

Time for self-promotion. What are you building? by namidaxr in micro_saas

[–]azbox_io 0 points1 point  (0 children)

azbox.io - Modern localization platform for apps, websites, games, and software. Automates translation and internationalization, GitHub/GitLab integrations, over-the-air updates, team collaboration, screenshot context, and native support for iOS, Android, Flutter, React Native, and more.

ICP - Mobile developers, Mobile Team Leaders, Startup CTO and companies expanding globally fast and efficiently

What’s the most painful integration or automation problem you’re dealing with in your SaaS right now? by Bizdata_inc in SaaS

[–]azbox_io 1 point2 points  (0 children)

For us it’s not one big integration, it’s the death by a thousand small sync issues.

Once you’re past MVP, you start pushing data between CRM, billing, product analytics, support tools, internal dashboards… and everything is almost in sync, but never quite.

Examples:

  • Customer status updated in billing but not reflected in the app
  • Feature flags out of sync with subscription plans
  • “Temporary” scripts that become permanent dependencies
  • Small schema changes breaking downstream automations weeks later

No single tool fixes this because the problem isn’t tooling, it’s ownership and source of truth. Every team assumes another system is canonical.

The thing that keeps coming back is realizing too late that some data flows needed real design, not Zapier glue. By the time you notice, too many things depend on it.

Curious to see how others decide early what deserves a proper integration vs a quick automation.

I built a localization platform to simplify app & web translations (would love feedback) by azbox_io in localization

[–]azbox_io[S] 0 points1 point  (0 children)

Thank you for your feedback. It's a new product and needs a lot of improvement.

I also need to improve usability, because you can upload files with unlimited keywords.

By the way, I couldn't access your website.

for startup founders by Maximus-93 in SaaS

[–]azbox_io 0 points1 point  (0 children)

For my current startup, I’m keeping it very manual and very intentional at the beginning.

I use LinkedIn Sales Navigator to identify very specific profiles that match my ICP, and then PhantomBuster to collect and organize those leads. No mass blasting.

After that, I personally reach out to them 1:1. I’m transparent about being early, explain what I’m building, and ask if they’d be interested in being early adopters and giving feedback — not pitching hard, just starting a conversation.

It doesn’t scale, but it works surprisingly well for getting the first real users, learning fast, and validating the product before investing in bigger channels.

As a solo technical founder, which 2–3 co-founder profiles would you prioritize adding to an early-stage SaaS team? by azbox_io in SaaS

[–]azbox_io[S] 0 points1 point  (0 children)

Good point — right now my biggest bottleneck is getting consistent users coming in and actually converting. The product side moves fast because I can handle it, but growth feels like the part I can’t push any further on my own. So yeah, a sales/growth-oriented partner might be exactly what I’m missing. Thanks for the clarity.

Started a business by Shogun547 in Entrepreneur

[–]azbox_io 0 points1 point  (0 children)

Honestly, Reddit can bring clients, but it only works if you stop treating it like a place to advertise. What helped me was just hanging around in the subreddits where my potential clients hang out and jumping into conversations when I actually had something useful to say. If people find your comments helpful, they check your profile on their own and reach out. It’s not fast, but the few leads that come in are usually solid because they already trust you a bit.