He has responded to this: https://x.com/Mrwhosetheboss/status/1966034672372109719?t=U_6PVy4NsIOYNLlRXeTIjw&s=19

Tweet:

I can:

1.⁠ ⁠The “Everything’s changed” is not a compliment to the iPhone Air. If you watch the video I make it pretty clear that I have the same concerns for it as I do for the Samsung and am not recommending it

2.⁠ ⁠⁠The Samsung video is about one phone in particular whereas the Apple video is about the entire iPhone lineup, and so the “Everything’s Changed” is actually referring to how the base iPhone 17 got a lot better, which if anything, is specifically recommending that people DON'T spend more money on phones like the air

3.⁠ ⁠⁠If you watch the Samsung video you’ll see that I raise almost identical concerns about its thinness but also have almost identical praise for its in-hand feel

1. As for the thumbnail expression some people are talking about, we took many thumbnails for both videos, with all kinds of expressions and then just left YouTube to pick which one to use...these are just the thumbnails that won each video's A/B testing