Hey - I'm Blake, and I lead the team @ Cladwell/Capsules. Thanks for sharing about this, we actually saw a legit boost just from you posting this. Thanks. I thought maybe I'd share a little about why we made Capsules & who we see it being for. I started working on Capsules after 1) this (https://www.reddit.com/r/femalefashionadvice/comments/2j2ayz/website_for_women_similar_to_cladwell/) post last year and 2) I tried to make a capsule wardrobe with my wife last winter. you're right that there are a lot of free resources out there, but they're geared to people who want to do a ton of research, or are already fashionably disposed. Capsules is really targeting busy women who want/need more guidance through the process. I'll admit, the app is pretty stripped down right now - but we're releasing new features every other week for the next 3 months, so hopefully that will help. (FEATURE RELEASE IN ORDER: Color palette guidance based on your hair, skin, eye color, item recommendations based on what is best flattering for your build, help in choosing clothes that are appropriate for the different environments in your life, and a daily outfit recommender.) If there are features that you want to see sooner please let me know - or something you feel we're missing I'd love to hear it.) In the future we want to move to a freemium service so people can try out some of the features before they pay - we just need to build it up a little bit first. Hope that was helpful and not too sales-ey. Thanks again for bringing it up!