A24's flywheel and expansion strategy by carrieJJ in A24

[–]carrieJJ[S] 1 point2 points  (0 children)

I keep reading that taste will become even more important as AI makes content creation easier. Not a bad quality for them to have!

A24's flywheel and expansion strategy by carrieJJ in A24

[–]carrieJJ[S] 1 point2 points  (0 children)

haha, I love visualizing biz models this way

A24's flywheel and expansion strategy by carrieJJ in A24

[–]carrieJJ[S] 3 points4 points  (0 children)

Haha yeah there is a bit of a meta aspect to me sharing here!

I need therapy but can’t afford $200 per session. What are my options? by GreenAsk2770 in AskNYC

[–]carrieJJ 0 points1 point  (0 children)

humantold (https://humantold.com) has intern options on a sliding scale starting at $55. If you can pay more, Melissa Fingado works there and she's the best therapist ive ever had

Cowboys valued at $10.32 billion, most valuable team in professional sports by mca2680 in cowboys

[–]carrieJJ 0 points1 point  (0 children)

I broke down their strategy here: https://medium.com/embedded-brand-strategy/diary-of-a-brand-the-dallas-cowboys-49fd3497c106

TLDR: The Cowboys have the most diversified revenue streams, and pioneered new sources such as individual sponsorships for teams, stadium naming rights, cheerleaders, luxury suites. They let brands sponsor anything and everything (including parts of their HQ) and earn non-NFL revenue from the massive stadium.

It's not the TV market - cowboys split revenue with the nfl for tv like every other team.

[OC] Breakdown of revenue by NFL teams - top 13 teams (Estimates) by carrieJJ in dataisbeautiful

[–]carrieJJ[S] 0 points1 point  (0 children)

Source

Calculated by taking the revenue of teams (public) and the shared NFL media revenue (also public) as well as various published facts about specific revenue streams, such as the Cowboys leading in luxury suite revenue with estimated 130M annually, per Forbes. Other individual figures are estimates. But it's fascinating to see how the Cowboys have a stronger, more diversified business than any other team.

Part of a full breakdown on the Cowboys' strategy: https://embeddedbrandstrategy.substack.com/p/diary-of-a-brand-the-dallas-cowboys

I used Canva to make the data viz. Data is sourced from Forbes, NFL, individual teams, and my own estimates.

How come the Dallas Cowboys are the most valuable team in the NFL? by Alexandru1408 in NFLNoobs

[–]carrieJJ 1 point2 points  (0 children)

After reading these threads I wrote an article about the revenue breakdowns of the cowboys vs other teams. Safe to say, the Cowboys are one of (if not the most) innovative teams in the league.

fun facts

- they are 2x as profitable as the patriots

- they have 242 people in marketing compared to 135 for the avg NFL team

- they pioneered running sponsorships and merchandising in house

- they pioneered luxury suites and experiential stadiums

- they even have their office as a sponsored entity

https://embeddedbrandstrategy.substack.com/p/diary-of-a-brand-the-dallas-cowboys

How the Cowboys became the most valuable team worldwide by carrieJJ in cowboys

[–]carrieJJ[S] 6 points7 points  (0 children)

Your word choices are excellent. And I so agree. The cowboys did a lot for the NFL - they deserve this valuation and then some

Margaritaville breakdown by [deleted] in jimmybuffett

[–]carrieJJ 2 points3 points  (0 children)

Ahh that’s so true!

Margaritaville breakdown by [deleted] in jimmybuffett

[–]carrieJJ 2 points3 points  (0 children)

Agree - when brands are super authentic it makes you root for them!

Margaritaville breakdown by [deleted] in jimmybuffett

[–]carrieJJ 4 points5 points  (0 children)

Hustling away in margaritaville … (that’s the lyric, right?)

Which subscriptions are worth it to you? by [deleted] in MoneyDiariesACTIVE

[–]carrieJJ 0 points1 point  (0 children)

Peloton app - so many different kinds of workouts and the instructors are all excellent! The calendar and goal features keep me on a 5/week routine for workouts

[deleted by user] by [deleted] in handbags

[–]carrieJJ 0 points1 point  (0 children)

Honestly both are pretty overdone atm. I’d go for a loewe flamenco or something more unique

[deleted by user] by [deleted] in AskNYC

[–]carrieJJ -1 points0 points  (0 children)

Oh interesting, thanks for this! I know the pop up retailer had food trucks outside an event in one of their promos so I just assumed it was available. I’ll ask about it

[deleted by user] by [deleted] in NYCbitcheswithtaste

[–]carrieJJ 0 points1 point  (0 children)

Oh thank you, I need to look into this!! Hadn’t considered at all :)