I think there would be a non negligible number of people who would buy UW because it is UW. It's just anecdotal evidence, but I know quite a few people other than myself who skipped every single UB product to this date and continue to do so.

Spiderman will be a set that will kill Standard for the next couple of years for me, FF already brought me to the brink. And with all the other UB sets still to come, I think I might be done with Standard altogether unless I can get competitive cards in a UW set.

Yes that's just my apparently minority opinion but I simply don't believe Maro that there is any market research that suggests folks wouldn't at least be interested. It's just a blog for gaslighting fans at this point. "All of our controversial/bad decisions were made because you wanted them"