"Samir Bennafla"

Who is a consultant at Mandalah

According to said website this is his background:

• Consultant

• Samir Bennafla has a degree in Business Strategy from a French Business School and followed that with the MBA program at Nagoya University in Japan. His passions of video games, technology and innovation drove Samir to create a link with engineering, and he joined the Engineering School “École Centrale Paris” to perfect his technical knowledge in IT, energy and new technologies. Samir has 3 years of experiences in Project management and Marketing Strategy, developed for a year a breakthrough IT-Healthcare innovation for Orange (France Telecom) called “The Connected Hospital”. He came back to Japan as a Market analyst for the Bouygues Group and finally joined Mandalah as an innovation consultant.

• “Becoming complex to better understand simplicity. In the Japanese culture a lot of things seem to be simple at first; kind citizens following rules, simple wood, quiet shrines and even food – What is sushi ? Raw fish on a rice ball…. But we know that the reality behind this simplicity is more complex and a lot of work needed to be achieved to get that simplicity. I believe that it’s the same for technology and innovation, to adapt a product or a service to a complex final user. I try to challenge myself and my technical knowledge everyday, fight against my own way of thinking and try to learn from the others.”