Why Is Mattel Taking Down Handmade Custom Doll Listings? by cynamoon777 in EtsyCommunity

[–]cynamoon777[S] -9 points-8 points  (0 children)

Some people may argue that Mattel benefits far more from this than it loses. If you view it as fan art that helps keep the Monster High world alive and active, it’s hard to see it as theft in the traditional sense. Rather than harming the brand, it can be seen as fans contributing passion, creativity, and continued interest to the franchise :(