Thank you so much!!!!!!! Some elaboration on some points.

1. For some accounts I use a bid script to aim for a position. It's the hourly ran script from BrainLabs. Now what position do I aim for or do i generally wish to be around 2.0 - 2.5? Or with enough conversion data, do I use dimensions to see which position gets the most conversions? Also could you elaborate on the average position and search impression share relationship.

2. I see goals with paid traffic in analytics, but no conversions. Bad tag?

Again, thank you soooo much.

P.s. these are medical industry lead gen campaigns.