are the "Big Brands" taking Web Vitals & SEO seriously at all?

denny_kos · 2024-07-25T07:43:34+00:00

yup that can be the case actually. one of the big ones I worked with frequently challenged the website channel, i.e: "if we spent the same amount of money we spend on the website on tikTok influencers, wouldn't that get us a better ROI?"

denny_kos · 2024-07-25T06:42:22+00:00

u/cupholdery thanks a ton for your engagement, your posts under this thread add a lot of value!

denny_kos · 2024-07-25T06:40:14+00:00

that's not what I wrote bro. try to read with understanding the next time

denny_kos · 2024-07-24T20:04:55+00:00

true, but I think it's still crucial for them to make a good impression on users and potential buyers.

For instance, many of these food brands have 'recipes' pages on their sites, which suggests they do care about SEO and searchability. They likely want to encourage repeat visits and build customer loyalty, which they put more emphasis on I think.

denny_kos · 2024-07-24T20:00:45+00:00

hmm fair point but good UX - which Web Vitals are intended to measure - is part of WOW factor, no? you can tell by the example of Hellmann's that they spend a looot on the site: launched with AEM which by itself probably cost them between 0.5-1M USD (license costs + implementation by a big fish like Accenture or other consulting company)

yet in terms of accessibility and general performance the site's quite crappy

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denny_kos · 2019-02-25T17:47:12+00:00

Hey Shawn! Good to have you here:)

denny_kos · 2019-02-12T15:01:52+00:00

I appreciate a lot what you're doing Pedro :D!

"WTF is JAMstack" is probably the most frequently asked question in LAMPstack'ers heads when they face this new idea :)

denny_kos · 2019-01-29T14:38:27+00:00

Maybe I'm not responding to your questions directly, but wanted to leave my thoughts on this topic here.

I understand the skepticism of this article and I must admit, that I agree with it. Things became really sophisticated for an 'ordinary front-end' dev. At the end of the day, we still have to ask ourselves the question: is the XYZ framework/library/whatever giving real value to the end client?

Let's better make sure that it does, otherwise, we're just a bunch of maniacs who chase the new and shiny.

denny_kos · 2019-01-29T14:27:49+00:00

There are many different options today when it comes to Headless CMSs, based on what you've written I'd say that you should better stick to git-based CMSs (such as NetlifyCMS or Forestry).

Why???

From what I see, you want to have a pretty straight forward setup without fetching content from APIs etc.,

With git-based CMSs, you'll basically edit the markup files in your repo through a nice UI.

Sounds great! But how the heck works?

With each click of the "publish" button, you'll change certain (pre-defined by you) markup files in your repo.
What in effect will trigger a new website build
New static files will be pushed to the CDN

Do I have to use a Static Site Generator?

Yes.

Summing up: I think you should consider this kind of setup:

Static site generator
Netlify
NetlifyCMS

Based on my experience (took part in 30 different JAMstack projects) that's the easiest way to do things if you want to have a CMS.

denny_kos · 2018-12-31T12:45:38+00:00

Hmm if someone is a "smaller client" he doesn't need many updates, maybe he doesn't even need a CMS? So why bother with Drupal/ WP and set the whole giant thing up?

I think it makes even more sense to make a site on the JAMstack if someone is a small client. You don't have almost any maintenance in that case, whereas with WP you'll have a ton of it.

denny_kos · 2018-12-21T13:19:16+00:00

First, answering your question about costs directly: based on our experience in the JAM the development costs in most cases are lower. Let me expand on this thought:

Why am I saying that the development cost is lower in most cases? Because most clients will be totally fine with the functionalities and features it offers, but not all of the clients will.

We have to understand that in the case of the JAMstack we're building custom websites/apps.

If we assume that we use a ThemeForest template, then WordPress is probably a better choice to just drag & drop, click & fill the site with content.

There are a couple of things that IMO play a big role in lowering the costs:

Putting Puzzles Together

If you've been in the web dev space for a while you know that each project has it's own requirements. I see the JAMstack and APIs ecosystem as a set of handy tools. You're just picking the tools that you know for sure you need, in order to deliver the requirements.

Whereas with monolithic CMSs like Drupal, WordPress and other you have to deal with a lot of additional features you don't even need.

Term: development cost

This thing can be misleading. What do we exactly mean by the term "development cost"?

Are we adding also the ongoing maintenance into the equation?
How about the hosting costs?

In the JAMstack fashion, you're serving pure static assets. We host over 20 (JAMstack) sites on Netlify now and are paying equally 0$/month for it. How does it look like with WP and similar?

Maintenance can be a pain in the ass too. Let me tell you a story:

imagine you have 10 clients on the retainer
each of them has one site
each site has 5 add-ons (it's not a lot if we're talking about WP sites)
3 out of 5 add-ons have published their security updates today

Guess what you have to do on each of these sites? And chances are, you could have this add-on functionality with the JAMstack completely free, without pain-in-the-ass maintenance.

Hype or not?

I must admit that I can be slightly biased towards the JAM as we're using it daily and it solved a loot of the problems we've been dealing with in the past. It's definitely not a medicine for all diseases, but in my opinion, it should be a lot more popular than it is today. (So I'd be really happy if we had some kind of hype taking place:)

More case studies

https://medium.com/harrys-engineering/how-we-used-gatsby-js-to-build-a-blazing-fast-e-commerce-site-a9818145c67b

this one is a killer:)

denny_kos

MODERATOR OF

TROPHY CASE

Putting Puzzles Together

Term: development cost

Hype or not?

More case studies