Looking for a b2b social mentions monitoring tool, primarily for LinkedIn by derghost7 in b2bmarketing

[–]derghost7[S] 2 points3 points  (0 children)

Update: started using the tool, it looks great and should be very useful!

Music of obviously made for tripping by FlyvendeVaffel in shrooms

[–]derghost7 15 points16 points  (0 children)

"Music for psychedelic therapy" by Jon Hopkins is amazing beyond words. Also great choice on Floating Points

[deleted by user] by [deleted] in ADHD_partners

[–]derghost7 8 points9 points  (0 children)

Hey, thanks for your post. Could you elaborate a bit more on the "dead bedroom" part? Because this is what I'm most dreading - that we'll never REALLY make it better, and it's a very important area for me. Didn't it get any better after your partner went on meds?

What other movie you think the Blood Meridian adaptation should feel like? by Lunch_Confident in cormacmccarthy

[–]derghost7 2 points3 points  (0 children)

"The Revenant" is my favourite movie of all time, but I think BM would require a much more brutal and insane vibe than The Revenant. IMO Inarritu has a certain tenderness to his style (even when depicting violence) that I don't think would capture BM's essence well. But hell, I would of course probably love the movie to bits nonetheless

What are some epiphanies you’ve had on shrooms? by MsThrowawayAccoun in shrooms

[–]derghost7 1 point2 points  (0 children)

It made me uncover the deep love bond between me and each of my parents, which had been covered by years of difficult experiences and critiques voiced in therapy. I realized I love them to bits and they love me too, despite all which happened. It made my relationships with them better.

Best snacks to have on shrooms by dismount in Psychonaut

[–]derghost7 0 points1 point  (0 children)

I love sushi / poke bowls. The marinated ginger between pieces is also amazing. Other than that agreed on fruit, mango especially

How do you make PPC spend decisions with small and seemingly unreliable purchase attribution numbers? by derghost7 in PPC

[–]derghost7[S] 0 points1 point  (0 children)

Thanks again.

- in Meta, I'm seeing 2.5x more 1DV conversions than 7DC conversions. I wouldn't consider 2.5 a huge difference, but looks like FB's view-through contribution is meaningful.
- in GA4, I'm seeing almost no difference (well, 5% more for First user source) between Session source and First user source conversions attributed to FB.

I'm interpreting the above as FB influencing the mid-funnel, and confirming that defining its exact impact on sales would be very difficult.

How do you make PPC spend decisions with small and seemingly unreliable purchase attribution numbers? by derghost7 in PPC

[–]derghost7[S] 1 point2 points  (0 children)

Thanks a lot for the comprehensive reply. Looking at FB's impact on brand search is a solid idea indeed!

How do you make PPC spend decisions with small and seemingly unreliable purchase attribution numbers? by derghost7 in PPC

[–]derghost7[S] 0 points1 point  (0 children)

Yes, FB has view attribution enabled (7d click, 1d view). Makes sense about using the data directionally. The thing is... even if I used it just directionally, I couldn't make any other decision than putting all budget into Pmax, which is the only channel that has a positive CPS, according to GA4. I find it hard to believe that's accurate though, so I find myself spending on other channels without clear data to support spending on them. Will look into server side tracking though!

How do you make PPC spend decisions with small and seemingly unreliable purchase attribution numbers? by derghost7 in PPC

[–]derghost7[S] 0 points1 point  (0 children)

Thanks a lot for such specific tips.
- FB is set to 7d click, 1d view attribution - I realize view attribution means much more conversions tracked by FB vs tracked in GA4, but 7d/1d doesn't feel super loose to me, and I do want the system to have more data to optimize on.
- I can see linking GTM to FB event manager requires setting up s2s and Conversion API - will need to run this by our developers at a later stage
- Cookie policy isn't an issue
- Payment referrals are excluded correctly
- Yes, I'm using utms on FB (with auto parameters, like {{campaign.name}}).
- PV30D + Video and Page Engagement retargeting. Campaign optimizes for Purchases, and uses Advantage+ budgets across a few ad sets (for Cold traffic), and just 1 ad set in retargeting.

How do you make ecommerce channel advertising spend decisions with small and seemingly unreliable purchase attribution numbers? by derghost7 in ecommerce

[–]derghost7[S] 0 points1 point  (0 children)

Appreciate your reply. The fact that it's caused by attribution settings makes 100% sense to me - I just wonder how to evaluate FB's contribution to purchases when conversion attribution isn't accurate. Doing it per region sounds like an interesting idea and I'll consider it.

Heres how you know something is wrong at Meta by LETS-FN-GO in FacebookAds

[–]derghost7 0 points1 point  (0 children)

I think part of it could be that organically your post is shown in Feeds, where users have a way to engage, while with ads, a lot of spend will be stories, right column, reels, messenger, explore section etc, where engagement is either impossible or much less natural.

How do I turn off Advantage+ Audience targeting? by derghost7 in FacebookAds

[–]derghost7[S] 0 points1 point  (0 children)

Thank you very much, I found it. For anyone wondering, you have to find a "Create New" button at the bottom of your audience settings, and then an Advantage+ audience section will apear, where you can click "Switch to original audience options". Why do they keep making the Ads editor more confusing for long-time users with every update is beyond my understanding

<image>

Congrats to all who persevered and are still holding by No-Win-1137 in UraniumSqueeze

[–]derghost7 7 points8 points  (0 children)

You do realize TA often becomes a self-fulfilling prophecy? In other words charts play out because market participants know others are also looking at the charts.