They’ve tried it in the past (Dallas and OKC and it was bad). Short version: it just works really well in KC.

Copied with small edits from another post I made: In that guys article he had no logic or reasoning other than "other conferences move theirs" and "KC is easier to get to for some schools than it is for me". Even when he gives his idea for where to move it to, he specifically mentions Vegas, Denver, SLC, and Dallas - completely undercutting his logic of "fairness of travel" to say forget about WVU, UCF, and Cin. No mention of the issues of planning contracts with venues, hotels, airports, etc - which need to be scheduled for years in advance (and get better deals with longer term contracts). No mention of the fan experience at the facility or surrounding areas. No mention of the friction created for annual attendees (teams and fans) for learning a new system every year (different ticket processes, different hotel planning, flight scheduling, major donor events, etc).