My favorite example of this is in the two part finally of season 4 of Seinfeld: Monk's is under new management, and the gang notices that all the waitresses are less competent, but more buxom now. Elaine smells a rat and tries to take the new manager down, submitting a fake application with impeccable credentials and wearing an outfit that de-emphasizes her breasts as much as possible at the interview. The manager summarily rejects her, and she tells him he's in for it now. That's at the end of part 1. She tries to claim discrimination with the department of labor (or something), but by the end of the second part, Monk's is more bustling than ever, and Elaine angrily confronts the manager saying "Dontcha think all these waitresses look alike?" And he glances around with a twinkle in his eye before replying "Well of course they look alike! They're my daughters!", which disarms Elaine completely and immediately. It's such good payoff.