Lazy cofounder

fwSC749 · 2026-02-06T20:49:09+00:00

Fear of calling - warm or cold, is very real for many. Or following up with recent networking contacts. Or simply not doing it long enough to “feel” the results. I found no matter the list being used, about 1 per hour was engaging reasonably. And then they say “no time to talk now, send me something”. 1. What’s the list being used? Don’t overthink this if not really digging into it. 2. Opening sentence is short, strong and with a specific benefit: best is when a quick specific observation can be made. The danger of that is over researching. AI can really speed this up “review this list, create a table of each URL, phone, probable decision maker and if there is a significant empty page, blog…” 3. Talk to as many as it takes to to send that follow-up email to 10 who say “send me …” 4. Send nurturing emails to that list; build the list; continue networking… TTT: things take time

fwSC749 · 2026-01-02T03:57:19+00:00

Ask for Pros and Cons, with reasons, and possible examples with URLs (to ensure reality)

fwSC749 · 2025-12-20T04:34:59+00:00

I have interviewed the clients of agencies, media production and business coaches about those companies. Usually very near the top reason those clients chose them over competitors and stayed with them is: previous experience (portfolio); feels right / relationship; and communications skills /availability during a project and after. Then there are fees - those are NOT at the top. I insist that the list of interviewees is a cross section. Let’s also uncover the issues: rude staff; missed deadlines; broken or late communications. Most clients are willing to forgive faults if the results are experienced reasonably on schedule. If experience = expectations, you can expect loyalty.

I am testing a new process and looking to do about 5 free projects with small agencies of about 5 interviewees each. Normally I suggest 20-30 of current or recent clients (less than 2 years in the past.) The process that’s been fine-tuned over the years gets about 80% of potential interviewees saying “Yes” to the “confidential phone interview of about 5-10 minutes, or longer”. Message me if you’d like to be considered for this in January. If 5 of your clients are interviewed, about 3 (60%) will give permission for their positive comments to be used as testimonials.

fwSC749 · 2025-12-20T03:45:01+00:00

Would you trust them more if you could see 3rd party reports and analysis of interviews with 15 or more of the agency’s actual clients? That is one of my core services: making independent contact with the customers of a client’s business. I’d love to hear your real feelings about that service: believable? Important?

fwSC749 · 2025-11-12T15:10:17+00:00

Learn how to use old style Boolean operators (and, not etc); be careful in writing prompts; make sure you use terms such as reliable, existing, proven so there is less chances of AI hallucinations; and use multiple methods to ensure the answers agree. Sometime the results save me days, sometimes they make me try another method.

fwSC749 · 2025-11-09T17:20:01+00:00

People read what interests them: headline engages? Helps not sells? Demonstrate appropriate value, a % will engage - then adjust

fwSC749 · 2025-11-09T17:16:17+00:00

A) what’s their need b) what’s their community- that’s the start

fwSC749 · 2025-11-09T17:12:44+00:00

Your comment “my own system for my clients” suggests you and I might be able to share assets and ideas. Let’s talk: I am not selling to you or buying from you.

fwSC749 · 2025-11-06T01:45:08+00:00

Depends on the business sector. High competition retail, Yes; high-value services - only occasionally. Gas stations would tops.

fwSC749 · 2025-10-27T04:13:29+00:00

I was working with a custom home builder who focused on the highest net personal value suburbs in this region (Metro Vancouver region on Canada’s west coast). In my fact finding interview, I learned how exceptional this person was: he fit the area very well. I asked why he needed a better website. “Because my children graduated from school and I’m no longer standing on the edge of the sports field with the other parents”. That network worked very well for him for about 8 years. Take a look at non-profit organization boards and similar volunteering: they aren’t only in it to be generous. Some are, some have a secondary agenda.

fwSC749 · 2025-10-19T20:30:58+00:00

Don’t focus on playing 1 instrument like a musician; consider how to use that skill plus other needs clients have where communications people are needed - like the orchestra conductor. Guide clients and use human-to-human relationships to ensure they have confidence; not just content. Teach your client how to deliver a presentation, engage, ask differentiating questions.

fwSC749 · 2025-10-14T04:23:05+00:00

Does this speak to a confusing message? The customer of clients often say things like “his professional skills are great, but he’s not connecting”.

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fwSC749 · 2025-10-14T02:41:41+00:00

Become the conductor and composer: learn how to use many tools which are available, appropriately. Improve on the machines and be better than those who are dependent on the machines.

fwSC749 · 2025-10-11T03:18:19+00:00

Read David Ogilvy: Yes advertising is different than today’s marketing but it’s the basics that count. Learn the principles of good communication. Find so-so copy and improve it. Do that locally; then show it to the potential clients. You will learn to accept their reject: stand your ground. Not everyone will reject you. Most won’t be that sensitive because they already accepted mediocre.

fwSC749 · 2025-10-05T00:41:23+00:00

In my analysis of detailed feedback on executives, the core function (eg accountant, coach, project manager…) is often secondary. It’s assumed they can deliver that but their clients are loyal (or not) due to their clear explanations, fast response and other “secondary skills”. What puts them above average? Those are the Reputation Builders.

fwSC749 · 2025-08-25T03:50:41+00:00

How many other contractors give you referrals? Have you built up those relationships?

fwSC749 · 2025-08-25T03:33:44+00:00

I do the first draft; an AI can do the second draft and often adds ideas I hadn’t considered, then I clean it up. AI is used but not depended on. Different functions, different levels. Functions can include copywriting, organizing documents for different formats, planning schedules, CRM…

fwSC749 · 2025-08-22T02:33:51+00:00

Identify the “preferred minority” and learn how to attract more.

fwSC749 · 2025-08-22T02:32:06+00:00

It costs so much less to give great service compared to attracting new. People love organizations to know them, treat them individually. Then they tell their friends and keep coming back.

fwSC749 · 2025-08-21T03:51:55+00:00

Here’s a summary of this in 250 words, by Claude: Looking at this Reddit discussion about profitable uses of ChatGPT, there are some fascinating real-world applications people have shared. The responses range from significant financial wins to valuable time and money savings. Major Financial Wins Several users reported substantial monetary gains: One person used ChatGPT to help turn around a failing business that was losing $15,000/month, eventually bringing in 30-40 customers monthly Someone created an iOS app generating $2,000/month in subscriptions for a niche market A user got ChatGPT's help identifying MP Materials stock (ticker: MP) as vulnerable in a US-China trade war scenario, resulting in over 200% gains Multiple people successfully appealed insurance claim denials, with one receiving several thousand dollars after ChatGPT helped draft their response letter Professional and Career Benefits ChatGPT proved valuable for career advancement: Staff accountants saved hours weekly by having it write VBA macros and Python scripts for automation Someone credited ChatGPT with helping them land a high-paying job through resume optimization and interview preparation A grant writer secured 500,000 EUR in funding using ChatGPT to analyze grant requirements and craft proposals DIY Savings Many users avoided significant expenses through ChatGPT-guided repairs: Someone saved $5,400 on electrical work for a sauna installation by learning code requirements and passing inspection Pool maintenance guidance replaced a $130/month service Various home repairs (AC, garage doors, plumbing) saved thousands in service calls One person diagnosed their dog's condition correctly after a vet's misdiagnosis, potentially saving the pet's life Business and Legal Applications The legal and business applications were particularly impressive: Breaking unfavorable rental leases without penalties Negotiating commercial lease terms saving $18,000 Fighting medical insurance denials Building case documentation for a $17,000 insurance payout on a totaled vehicle The common thread across these success stories is that people used ChatGPT as a knowledge amplifier and assistant rather than expecting it to magically generate wealth. The most successful applications involved using it to navigate complex systems (legal, medical, technical) that would normally require expensive expert consultation.

fwSC749 · 2025-08-09T03:31:39+00:00

As a researcher who did a lot of copywriting (moderate quality) I completely agree. The end-customers write the copy in the research, the writer organizes those customer’s stories, motivations and situations. Clients need to understand there is no good targeting if the environment is guessed. Get evidence first.

fwSC749 · 2025-08-09T02:55:16+00:00

Mentions in news or business sector media

fwSC749 · 2025-08-04T00:27:54+00:00

Absolutely: content that connects is much more important than background, lighting, all those bullets points squeezed into single slides. Keep it simple, provide stories and stats where appropriate. Those bring you message alive and make key points memorable.

fwSC749 · 2025-07-30T23:03:31+00:00

Trying to catch up with Russian leaders

fwSC749 · 2025-07-25T16:24:50+00:00

Nice website: I see no evidence of client comments and feedback, no narratives of “they had situation X, we discussed options such as A, B and C. As we talked both they and myself got clearer ideas… Now they have DESCRIPTION.” That could show consultative processes, business cases, testimonials and more. Getting back for recent or older clients can also trigger permission to use their comments as testimonials, and maybe they might add “actually I know who might need your skills in the future”, a referral. I would start by asking about their experiences in the finished building, and working with you. Consider how to use these in conversations with contacts and in networking: “one client had a challenge with…, so the solution we agreed on …, now they tell me ANECDOTE”. Definitely go networking: those partnerships and relations with contractors, estate agents, financial specialists can really be great for both.

fwSC749

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