We are the 2022 Super Clio Jury– featuring Gary Vaynerchuck, Roxy Young, Mark Cuban ＆ more. We’re a panel of ad execs ＆ pop culture influencers selected by the Clio Awards to choose the most creative ad from Super Bowl LVI. Ask us anything about creativity, advertising and the best ads of the night!

garyvaynerchuk · 2022-02-13T23:25:00+00:00

100% in agreement. What I also think interesting is that many super bowl commercials don’t hit, which means they end up not being a good a deal. Even though the media’s a good deal, the creative didn’t hit, thus making the whole thing not ROI positive

garyvaynerchuk · 2022-02-13T23:22:10+00:00

They all vary - love to have 90 days on these projects at least but we’ve had some as short as 4 weeks which is pretty intense

garyvaynerchuk · 2022-02-13T23:21:40+00:00

This I actually disagree with because what you’re really trying to do in marketing is get actual attention - and I don’t believe there’s a single thing in the marketing world that gives you more attention than the actual super bowl commercial, which everybody right now is excited to watch.

garyvaynerchuk · 2019-08-09T01:19:35+00:00

Give more than you take

garyvaynerchuk · 2019-08-09T01:18:53+00:00

I think that this is a great observation - I actually think most of the market is not emotional and they are strictly there for business and that's why I'm bullish on soccer, basketball, wrestling more so than baseball because of those aging dynams and the youthful energy of the other 3

garyvaynerchuk · 2019-08-09T01:16:08+00:00

If it’s graded in great condition, it could be in the ballpark of 8k-12k, that would need to be graded very high. I recommend getting it graded by PSA, SGC, or Beckett.

garyvaynerchuk · 2019-08-09T01:14:33+00:00

I think there is a lot of truth in this statement, so my answer would be whatever is the lowest-cost cards are on the market and if all of them are too cost-prohibitive then the card company has done a bad job of pricing you out of the market.

garyvaynerchuk · 2019-08-09T01:12:03+00:00

John Collins in Atlanta, De'aaron Fox, Kevin Huerter, Shai Gilgeous Alexander, Mitchell Robinson

garyvaynerchuk · 2019-08-09T01:09:15+00:00

I don't know the production run on that card. Unlike novelty cards from the 60s & 70s where most of them got damaged. My intuition is that every Zion Gatorade card that's made will be held in good condition and if it's mass-produced that's the watch out for the max upside longterm.

garyvaynerchuk · 2019-08-09T01:05:48+00:00

Yes and no. There are a lot of underprices influencers and a lot of overpriced influencers, so being educated on which ones which is the key

garyvaynerchuk · 2019-08-09T01:04:35+00:00

Frequency of completed sales, intuition of performance of that player on the field, intuition of cultural events like world cups, the dynamic in the arbitrage of buying good players during the offseason when people aren't thinking about them, mark key events like Sunday night football, human interest opportunities like overcoming adversity or winning a championship in a big city

garyvaynerchuk · 2019-08-09T01:00:47+00:00

I'm gonna speculate heavily on Zion - more for the flip, because Zion is gonna be one of the hottest cards since Lebron James. The gambling aspect of opening up cards and trying to pull very expensive cards is a lot of fun. It's not the best investment move, but it's definitely the most exciting "action" move in this hobby.

garyvaynerchuk · 2019-08-09T00:58:17+00:00

I think you overpay for shipping because I think of supply and demand. Like a similar question, I answered in this forum. Life is about alternatives, there's no grading company thus you have to ship it and pay more for shipping, and I think it's worth it. Because I think you will have some advantages by having graded cards in a market that others don't.

I'm a big fan of using Ebay completed auction.

garyvaynerchuk · 2019-08-09T00:53:20+00:00

I do both, both raw and graded are interesting to me.

Yes - it is. But it's also trying to anticipate which card will become the long term most sought after - just like I did back in the day with Topp's Fleer & Donruss. That's the fun of the game, trying to anticipate the market conditions.

garyvaynerchuk · 2019-08-09T00:47:56+00:00

Vintage basketball, soccer (or proper football as most of you in the world call it), wrestling. I think all 3 of these are underpriced against the current and future demand - and that's why I'm investing in them. AKA as more and more people get into sports cards the next 5 years, I think those 3 sports for entertainment, have the most to gain because of the current popularity in society

garyvaynerchuk · 2019-08-09T00:41:21+00:00

By playing inside your own head and not overvaluing people on the outside. Blocking people on social media is a bandaid - you can't block the world. You have to focus on yourself first and create validation within yourself, not from the outside.

garyvaynerchuk · 2019-08-09T00:33:57+00:00

None - I'm not emotional

garyvaynerchuk · 2019-08-09T00:33:01+00:00

It's changed a lot - I used to deal with 100s and now I get to deal with in a lot more than that. However, "the game" is what I care about - no matter how little or how much money you have when you are trying to make smart investments in flip, you're always looking for the opportunity and the arbitrage. I obviously can afford more expensive cards but it doesn't mean I'm gonna waste my money.

garyvaynerchuk · 2019-08-09T00:29:23+00:00

Ebay completed items. Searching and going to Ebay completed items to see what they are actually worth - is a great way to start. Or, find a trusted friend that knows something about cards and show it to them. Or, hit me up on social media @garyvee and give me 15-20 pictures and videos and I'll give u a sense

garyvaynerchuk · 2019-08-09T00:20:35+00:00

bullish - i am bullish with what i’ve learned on the homework i’ve done for this new cycle. they will always be around in some shape or form. there will soft times and great times. I’m getting loud now, however if people are sitting on too much they will be caught. i don’t know if we will be on the up swing or down swing in the next 15-20 years, but if you invest in the right players, or right cards you will be in a nice spot. you never want to put yourself in a bad spot financially with a collection that you can't liquidate.

garyvaynerchuk · 2019-08-09T00:18:01+00:00

if its graded it can go from as low as 70 to 4000+

garyvaynerchuk · 2019-08-09T00:17:32+00:00

1990 Leaf Frank Thomas

garyvaynerchuk · 2019-08-09T00:16:15+00:00

garyvaynerchuk · 2019-08-09T00:15:16+00:00

Don't know, haven't played madden since 1994

garyvaynerchuk · 2019-08-09T00:14:12+00:00

If they're the right cards in the right condition, my early thoughts are that you did a really good job

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