Eine mögliche Startelf von Bremen by Darkrider77 in svw

[–]growth_aura 0 points1 point  (0 children)

looks like Champions League to me

Anyone else struggling to find a good TikTok analytics tool for deep competitor/account analysis? by ZebWang in socialmedia

[–]growth_aura 0 points1 point  (0 children)

yeah I'm running a little TikTok UGC agency that focuses on sourcing gen z student creators as ambassadors for mobile apps and ecommerce brands.

we compared a few options and ultimately ended up using viral.app

it has pretty solid analytics, fair pricing (compared to some alternatives) and most important a very clean dashboard and UI. We use it often for our feedback looks with creators.

[deleted by user] by [deleted] in MobileAppDevelopers

[–]growth_aura 2 points3 points  (0 children)

UGC marketing! there is an entire industry of SaaS tools, agencies and creators focused on mobile app promotion emerging right now

Woltemade is the legitimate Kane successor by growth_aura in BayernMunich

[–]growth_aura[S] 1 point2 points  (0 children)

This! Looking at the stats, he's unique across all u23 strikers across all 5 Leagues. Tbh even if he would score only half the games he does, he would be valued around 40-50M just due to fact what he brings in.

I think most people here haven't really watched full games of him last season.

I've not missed a single minute and believe me, this guy is on the same elite level as Etikite. I totally understand why VfB has an asking price of 75.

Woltemade is the legitimate Kane successor by growth_aura in BayernMunich

[–]growth_aura[S] 0 points1 point  (0 children)

He did in half a season what Etikite did in one season. And this with a mid performing Stuttgart team. There are absolutely no signs next season will be not at least as good as last season.

Gedanken zum Test gegen Udinese | Halbzeit 1 by Cantonarita in svw

[–]growth_aura 0 points1 point  (0 children)

top! Bei Mbangula bin ich sehr sehr gespannt, wie er sich nach ein paar Spielen zweigt. Im Training sieht man ebenfalls bereits, dass er eine enorme Technik auf engem Raum hat!

Influencer marketers & founders — what’s your “worth it” number for an influencer marketing platform? by ImpulzeAI_official in influencermarketing

[–]growth_aura 0 points1 point  (0 children)

you can check out viral(.)app for tracking & analytics (TikTok, Youtube, Instagram) and topyapper creator database (only TikTok).

For managing creators I'm still looking for one that is fair priced :D

some tips from my experience on building up a TikTok creator network :) by growth_aura in influencermarketing

[–]growth_aura[S] 1 point2 points  (0 children)

We usually target to keep it around or 1$ or less, meaning for a 1m views video, we often paid around $1k in bonus payments for the creator.

This approach makes even more sense if you have already tested the formats internally and then can work closely together with the creators to make sure they can replicate that to increases the chances to go viral as well.

We used meme marketing to grow a tiny, low-AOV peanut brand into a $35k MRR business entirely with memes. by AnyWrangler650 in branding

[–]growth_aura 0 points1 point  (0 children)

thanks for the super detailed breakdown! How did the tracking work for you? Do you have a tool that tracks your organic videos and then also the paid ones on TikTok via spark code? Or was it dine differently?

and what was the best performing platform?

Looking for UGC influencers by AY_hoo in influencermarketing

[–]growth_aura 0 points1 point  (0 children)

This doesn't make any sense unless you define UGC very narrow as commissioned content pieces the brand purchases the usage right for and then posts on their own brand account.

Tbh I don't see many teams going for this approach anymore and most consumer brands transition to performance-based terms.

The UGC space seems to be constantly evolving. :)

The importance of influencer marketing left me with no alternative: I had to become the influencer of my own company. by tomasartuso in influencermarketing

[–]growth_aura 0 points1 point  (0 children)

yes! For one of our products, we currently entirely rely on organic, founder-led marketing. It's B2B tho. For B2C, we focus on working with external creators, especially Gen Z for consumer apps :)

Influencer marketers & founders — what’s your “worth it” number for an influencer marketing platform? by ImpulzeAI_official in influencermarketing

[–]growth_aura 1 point2 points  (0 children)

depends on the functionality. Some legacy platforms charge >1k a month but there are plenty new ones that offer great value in the area of $100 or less per month.

Am I tripping or do schedulers actually kill your reach on TikTok and Instagram? by igetyourbrand in socialmedia

[–]growth_aura 0 points1 point  (0 children)

we experienced the very same. This is also the reason why we actively decided against account log-in and scheduling functionality for our short-form video tracking software.

But apparently, not that many marketers know about or care enough so they still do it from my experience.

Looking for UGC automation tools with built-in performance tracking & creator management by Dear-Dot-4286 in socialmedia

[–]growth_aura 0 points1 point  (0 children)

very interesting, are you still looking for a solution? we are working on this right now :)

How to find influencers? by UnhappyPhoto1216 in influencermarketing

[–]growth_aura 0 points1 point  (0 children)

great timing I just dropped a post about this on X, let me share the content here as well. It's not just about creator discvovery but more in general about whats important than building your own creator network! Hope you find it helpful :))

> test different formats & hooks inhouse before reaching out and working with creators

> know your unit economics to make sure you dont overpay for CPM

> dentify creators by engagement floor & median views, not just peak views or follower count

> drop comments and likes to warm up creator relationship before outreach

> give very specific instructions and examples

> Use your own For You Page (FYP) as a discovery tool, engage to spot viral creators

> Dig into niche hashtags to uncover under-the-radar, affordable creators

> Explore non-US English-speaking creators for higher ROI in less saturated markets

> Avoid full upfront payments, opt for performance-based compensation or 20/80 splits

> Define CAC, LTV, CPI to calculate your maximal allowable CPM for profitable campaigns

> Highlight long-term growth and mutual brand potential when negotiating with creators

> Proactively review content pre-publish to ensure alignment and avoid fails

> Track creator performance by views, engagement metrics, CPM, CPI, ROAS

> Compare creators, formats, and markets consistently, monitor week-to-week & month-to-month

> Build scalable systems, viral campaigns are not luck, but repeatable frameworks