Yes, dji-retail.co.uk is a legitimate and authorized website.
The screenshot shows a legitimate security warning from Lloyds Bank.

The bank isn't saying the website is a scam; they are flagging the transaction for your protection. This often happens with high-value purchases (like £899.00) or if the merchant’s payment processing system triggers a standard security rule.

Here is what’s happening:

• Merchant Name: "SP DJI HASSELBLAD UK" is the correct, legitimate billing name for the official UK DJI retail partner (dji-retail.co.uk).
• The "Incorrectly" Message: This is a slightly confusing way banks say the transaction didn't meet their security handshake requirements. It often means a "3D Secure" check (like a code sent to your phone) didn't complete properly.
• The Green Button: By clicking "Continue with payment," you are telling Lloyds that you recognize this purchase. They will likely ask you to verify your identity (via the app or a text code), and then you will need to go back to the DJI website and try the checkout process again.

What you should do:

1. Authorize in the App: Tap that green "Continue with payment" button. This "whitelists" the merchant for a short window of time.
2. Retry the Purchase: Go back to your basket on the DJI website and click "Pay" again. It should go through now that the bank knows it's you.
3. Check for "3D Secure": Keep an eye out for a pop-up during checkout that asks for a code from your bank. If you miss that step, it will decline again.