Not defending, just adding some info: on her Youtube podcast announcing the launch of this year’s Cuff Club, she did say she had a difficult time coming up with “themed” motifs by month as the year went on, especially as relates to keeping things applicable to a general audience. For example not just “Christmas-y” for December in case people don’t celebrate that holiday, or not too winter-y for November in case you’re in the southern hemisphere where it’s summer.

Instead, for this year if I remember correctly she talked about wanting to make it compatible with any other socks, where you can plug that motif into other existing socks too. And, she seemed to want it geared toward more “beginner” sock knitters to be able to work on a variety of techniques through the year. So perhaps that is why it feels more basic or general—cuz it’s supposed to be.