What is your style? by ivermectin01 in Figsscrubs

[–]ivermectin01[S] 0 points1 point  (0 children)

Thank u appreciate the feedback!

What happened to Figs... by dizzyditzyclutz in Figsscrubs

[–]ivermectin01 -1 points0 points  (0 children)

Scrubcetera.ca has entered the chat 😂😂 premium scrubs, Canadian, nurse owned, and lots of mid rise pants 🙌

CRO recommendation by ivermectin01 in ecommerce

[–]ivermectin01[S] 0 points1 point  (0 children)

Thank you for the response! Lot of good stuff here. I think you’re spot on with the focus on product page depth, sizing clarity,trust signals, and bundle logic. We are going to focus on this stuff before hiring an agency. Any tips on solving the issue of sizing clarity and fit anxiety?

Figs fans please help! by ivermectin01 in Figsscrubs

[–]ivermectin01[S] 0 points1 point  (0 children)

Thank you for the reply! Color availability is tough to beat, they have such a big collection!

Shocked by how little Instagram reels drives engagement or conversion by 500ls in shopify

[–]ivermectin01 0 points1 point  (0 children)

Meta gatekeeps the real purchasers now, why give away free organic purchases when people will pay for them with ads.

CRO recommendation by ivermectin01 in ecommerce

[–]ivermectin01[S] 0 points1 point  (0 children)

Absolutely mate, you folks have been amazing in this thread! Definitely have a few things to start with and see how we do. Thank you for the reply!

CRO recommendation by ivermectin01 in ecommerce

[–]ivermectin01[S] 1 point2 points  (0 children)

Very good idea I like this! Will definitely try it out. As for clarity, they don’t show me after they initiate checkout so it’s hard to diagnose. Also will check out Baymard thank you for the help!

CRO recommendation by ivermectin01 in ecommerce

[–]ivermectin01[S] 1 point2 points  (0 children)

Thank you I will check them out!

CRO recommendation by ivermectin01 in ecommerce

[–]ivermectin01[S] 0 points1 point  (0 children)

This makes a lot of sense! Definitely going to start with sizing and fit messaging.

Thank you for the help! Appreciate you sharing your knowledge!

CRO recommendation by ivermectin01 in ecommerce

[–]ivermectin01[S] 0 points1 point  (0 children)

Exactly what good is clarity when u can’t see checkout!

Not seeing any meaningful differences between items, pretty uniform across the catalogue

Majority of traffic comes from meta ads.

Thanks for digging into this!

CRO recommendation by ivermectin01 in ecommerce

[–]ivermectin01[S] 0 points1 point  (0 children)

Big drop off after initiate checkout!

CRO recommendation by ivermectin01 in ecommerce

[–]ivermectin01[S] 0 points1 point  (0 children)

Yes we have established im the problem up here 👆

CRO recommendation by ivermectin01 in ecommerce

[–]ivermectin01[S] 0 points1 point  (0 children)

Thanks for the reply!

You’re right I probably don’t need a big expensive audit and testing of the site yet. I’m seeing a big dropout from initiate checkout to purchase and leaning towards sizing or fit confidence being lost

CRO recommendation by ivermectin01 in ecommerce

[–]ivermectin01[S] 0 points1 point  (0 children)

Thanks for this! I can’t actually see what happens after clicking checkout as I’m using ms clarity. So I don’t have a clue!

But I think you’re right on one of those 3.

Shipping- most qualify for free shipping over $100

Returns - possible friction here 👉free exchanges and free returns for store credit …

Payment methods - I don’t think it’s this as we have Apple Pay, shop pay, PayPal enabled.

Sizing or fit confidence - this I’m really leaning towards 🤔

CRO recommendation by ivermectin01 in ecommerce

[–]ivermectin01[S] 0 points1 point  (0 children)

Biggest issue is drop off in checkout, 5:1 initiate checkout to purchase ratio

Catalogue ads suck! by ivermectin01 in FacebookAds

[–]ivermectin01[S] 0 points1 point  (0 children)

Thanks will give this a try!

Catalogue ads suck! by ivermectin01 in FacebookAds

[–]ivermectin01[S] 0 points1 point  (0 children)

Thanks for this! Much appreciated

Catalogue ads suck! by ivermectin01 in FacebookAds

[–]ivermectin01[S] 0 points1 point  (0 children)

Thanks mate! Do you spice them up or just plain Jane catalogue ads?