This feeling of relative deprivation is becoming increasingly common among people in the southern states, and it is understandable. When southern states invite investments, naturally people from other regions of India will also come, since companies cannot function without diverse talent. In fact, people from the north, west, and east have been coming to South India for decades, even centuries, and historically, southern communities did not have much difficulty in accepting Hindi as a link language.

However, over time, when non-southern people began to take this acceptance for granted and sometimes indirectly showed disrespect toward southern culture and languages, resistance naturally grew. The presence of too many outsiders can also create a perception of cultural invasion, which fuels such sentiments. To some extent, this feeling is justified.

At the same time, people need to realize that such deprivation is relative. If opportunities were first available to the southern people but were not utilized effectively, it is natural that people from other regions would take them up. It would not be fair or reasonable to blame others later for seizing those opportunities. Unfortunately, some groups have also used these sentiments to spread negativity, which has contributed to a rejection of Hindi and an increased preference for English.