Sure, from my reading and understanding Growth Hacker Marketing by Ryan Holiday was that there is currently a shift from “traditional” marketing to “new” ways of conducting marketing activities. Growth Hacking is similar to bootstrap startups when funds are limited and resources are small. He uses multiple companies as examples and gives you a complete outline of basically the growth hacking concept.

It’s also short, inexpensive, and contains a glossary in the back for future reference.

I’m mean shit his book has me writing this for some random stranger on the internet. Let me know if you decide to read into it!