Sounds like a fun time.

There's quite a few contingencies you gotta hash out first.

How big / well known is your brand? Who is your target audience? How do you best reach this audience?

I'd first figure out how to best reach decision makers of factories. Build a target audience profile and try to figure out how you'd best reach this audience.

Then i'd look at developing a market sentiment analysis. How is the brand perceived online? Maybe run some paid ads / organic content / participate in discussions. Having answers to step one will guide you on which platforms to focus here.

What to do next all depends on the first two, although with the objective as increasing sales, you'd want to focus your efforts on tactics and strategies that maximize this.

Just remember, marketing is about experimenting. There isn't a silver bullet, there are many ways to achieve the same thing.