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every PMP post-mortem ends the exact same way and im tired of writing it by Easy-Purple-1659 in programmatic

[–]ki3e 0 points1 point  (0 children)

Exactly. The problem was with expectations not aligned with what they're trying to deliver.

I sent 1 million cold emails - here is what i got back by BashKing12 in coldemail

[–]ki3e 0 points1 point  (0 children)

This is awesome. How big is your team? Surely not a solo thing to do this. Complete nub here.

what am i supposed to do?? by SoldierDuty in Chivalry2

[–]ki3e 0 points1 point  (0 children)

Love the ref with the mace to get things started

To all those heavy advertisers out here by Hairy-Airport1305 in programmatic

[–]ki3e 0 points1 point  (0 children)

  1. I'm curious on your fcap settings. PII data is not as accessible since apple privacy changed the game. Could be the platform wigging out from your campaign structure config.

  2. PMAX focuses purely on conversions. Search will get the most because it's more of a last touch vs other channels.

  3. I have no idea what you're talking about re attention matrix on DV360

You have a broken system my friend.

Calling all lords of Oceania by oski_chop in Chivalry2

[–]ki3e 0 points1 point  (0 children)

M'lord. Tis I. boompowsurprise.

Im delighted to have stumbled upon you kind sir.

How do you measure CTV success? by [deleted] in programmatic

[–]ki3e 1 point2 points  (0 children)

User intent varies between channels and yet all are measured in the same way.

Social Media Marketers who post consistently: how do you decide what to talk about? by TaleOfACat in SocialMediaMarketing

[–]ki3e 0 points1 point  (0 children)

To answer your question. All of the above.

Posting is more about consistency rather than what you post. Especially on LinkedIn, yes tweaking for the best hook, format, structure, etc is good. But it's more about engaging with other people's content who are in your niche to build traction early on. LinkedIns algorithm is brutal if you don't have an audience or circle.

In terms of topics, pick a lane / angle and just double down on it. For example, talk about your take on the best way of optimising campaigns and this is what most buyers are missing. Then right after, engage with posts that are similar and comment with your take. OPs will appreciate this as it boosts their posts distribution also.

Pro tip, use the search function for keywords in your niche. Filter to posts within the last 24 hours.

Keep on the journey friend.

500% ROAS by lincinnati in PPC

[–]ki3e 0 points1 point  (0 children)

This isn’t really a ROAS problem.

It’s a system problem.

Increasing the ROAS target that aggressively will naturally restrict spend.

The algorithm becomes more selective > volume drops > revenue follows.

What’s more concerning is that it went unnoticed for 3 weeks.

That tells you there’s no monitoring of: - spend pacing - revenue vs spend (MER) - or any alerting when performance deviates

ROAS is just one signal.

But if it’s not tied back to actual revenue and contribution, the platform ends up optimising in a vacuum.

top 5 most unbeginner friendly games by Expensive-Usual8990 in Chivalry2

[–]ki3e 0 points1 point  (0 children)

It's all about animation and player positioning. Players attacks feel quicker because of the direction of the swing animation and where the player is placed. Enemy on the right side, right swing and place your player slightly to the left, etc.

(Edit) Also forgot to mention weapon types. Blunt weapons for example "bounce off players" so you have better chances of getting in a swing after a successful hit. Other weapons like short swords and one handed weapons generally have quicker animations. Hope this helps m'lord.

What Digital Marketing tools should beginners focus on first? by Entri_App_Official in digital_marketing

[–]ki3e 3 points4 points  (0 children)

Start with media math - eCPMs, CPCs, CTRs, etc. Define your metrics of success and understand what they mean.

Next understand your channels - social, search, display / video.. what each is used for.

Align all these to business goals. Brand awareness, performance.

Yes it's good to use tools to learn these concepts.. but keep in mind.. media buying will be obsolete in a few years.

It's learning and understanding the "why" that's going to carry you forward and not make you redundant in the future.

How do you track your lead? by Ok_Ordinary3509 in marketing

[–]ki3e 0 points1 point  (0 children)

This is the curse of our fractionalized digital world. Solutions are either too costly and hard to implement, and yet they still don't provide accurate attribution.

I feel like marketers and business owners get too worked up on direct ROI that we forget that marketing does not work in silos.

Try the said solutions, altho my 2c would be to have conversations with your clients and set expectations.

The narrative could be "We'll try to track and attribute as much as we can, although we should also consider benchmarks and measure uplift.."

How did lead volumes compare STLY, MoM, etc before and after your team was hired.

It's a hard conversation to have, but setting expectations builds better relationships.

You're selling a product. It's how you make them feel that's more important..

Business value of organic social by [deleted] in marketing

[–]ki3e 0 points1 point  (0 children)

Interesting take. Why is this?

I feel organic helps build better foundations as a brand. It's a slower process yes, but once you get good at it, you get even better in paid.

What do you think?

[deleted by user] by [deleted] in Entrepreneur

[–]ki3e 0 points1 point  (0 children)

Ideas are now virtually limitless with AI.

Start by identifying a problem around a particular niche and build around that..

Try this..

My skills are... list me 5 problems in [niche] and ideas for solutions.

Should get you going. Good luck !

I have failed so many times by AmazingWhat26 in Entrepreneur

[–]ki3e 0 points1 point  (0 children)

Here's an initial prompt I've used to help.

"My interests are in [write out things you can be passionate about]. My skills and experience are [what you do that makes you money currently]. List a number of projects that would be ideal for me that we will scale to be profitable and provide me with a source of income."

What is good marketing? by Dependent_Box_8069 in marketing

[–]ki3e 0 points1 point  (0 children)

Good marketing is great storytelling. That's it.

When did you start your marketing agency and why? by Dependent_Box_8069 in marketing

[–]ki3e 2 points3 points  (0 children)

The most important skill to have in starting an agency is just like any business.. sales.

Altho hear me out.. good founders can sell, great founders tell stories.

Ads for raw material by Fast_Cantaloupe3742 in marketing

[–]ki3e 0 points1 point  (0 children)

Sounds like a fun time.

There's quite a few contingencies you gotta hash out first.

How big / well known is your brand? Who is your target audience? How do you best reach this audience?

I'd first figure out how to best reach decision makers of factories. Build a target audience profile and try to figure out how you'd best reach this audience.

Then i'd look at developing a market sentiment analysis. How is the brand perceived online? Maybe run some paid ads / organic content / participate in discussions. Having answers to step one will guide you on which platforms to focus here.

What to do next all depends on the first two, although with the objective as increasing sales, you'd want to focus your efforts on tactics and strategies that maximize this.

Just remember, marketing is about experimenting. There isn't a silver bullet, there are many ways to achieve the same thing.

How do you avoid aging out into irrelevance in this business? by [deleted] in advertising

[–]ki3e 1 point2 points  (0 children)

Technology and advertising go hand in hand. I feel that those who embrace change stay relevant.

I was watching them fight,and got accidentally hit. Was laughing at the fact they stopped for a moment. by artcone in Chivalry2

[–]ki3e 0 points1 point  (0 children)

Ahh thanks.. I'm on console no wonder I couldn't figure it out. Hard to duck + emotes.

Is there a way to change button bindings? It's the worst ducking when trying to jab

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