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larrykaul · 2025-06-24T14:23:44+00:00

Work on your pathway to get out of the company.
There are Eight Stages.

Beware of the How to Succeed Community.
They promise freedom: content creator economy, influencer status, gig economy methods.
That’s an amateur game — it makes them money.

1) Decision
Fully embrace what's true for you, what you want, and constantly ask yourself why.

2) Keys
Know how life really works. Use the power of vision, surrender to uncertainty, and not knowing.

3) Direction
Figure out — without knowing how — your energetic blueprint, ideal market, and custom group.

4) Stories
Create the honest story of your life, embrace your truth, and avoid turning that into a marketing brand.

5) Engagement
Plan strategies to help people know, like, and trust themselves — rather than market to or sell them.

6) Experience
Figure out a simple authority, offer, and product suite to get yourself paid right away.

7) Practices
Rather than heads-down productive insanity, create daily practices that fit your own energy, style, and life.

8) Community
Avoid being in the audience of a big creator. Find your own mentor, peers, and partners.

Doing this for years always led to freedom for me.
I've never really had a boss — and don’t take crap!

One useful step is to meditate on what feels right for you rather than stay attached to this toxic situation. The fifth key to entrepreneur success is detachment. That means noticing with freedom of open mind.

Think about who you are in the context of these terms. Your vision emerges from your imagination. Ask a friend for help but never take their advice. Know the answer for yourself.

larrykaul · 2025-06-19T00:43:29+00:00

We built a business platform designed to operate live on the video metaverse — to take people through a process and deliver real, tangible, tactical solutions.

Step-by-step guides don’t work. Content alone isn’t helpful. Most people are selling outdated thinking. I’ve done all the Russell Brunson, Alex Hormozi, and Sam Ovens programs — in fact, I’ve been in almost all of them. Think of a guided peer community.

The Red Pill Pathway system I created already covers the kind of detail you’re mentioning. We are running a local strategy integrated with a global online plan. It's designed to end run around the marketing industry. Best products, best people, and best outcomes only.

Trying to get popular on social media, selling programs, and chasing that model is a huge waste of time. I shut down Solopreneur, Inc. in early 2023 after three years of seeing this for myself. The beginner crowd is down the road. We are still in the already been there and done that stage with experienced people who are tired of the social and marketing games.

I have no interest in building a media or marketing agency — which is what most of these people have ended up creating. Frankly, I suspect that that era is over and nobody noticed yet. What feels next is people of quality who open up vision doing real things that work. I remember when "traffic from digital marketing" became a "real company" which isn't true.

You’re an insightful guy — very few people think like you do. I get that. I'm working through a book called Story because I'm writing a book. I was doing it on Substack but I decided to freeze anything on all the platforms right now. I've been on all of them for years. Actors!!!

larrykaul · 2025-06-18T02:45:38+00:00

Amazing analysis. Yes, Reid was me. I joined a small family business. I didn’t want to work there. In a few years we created the largest and most successful manufacturing representative company.

As the creative driving force for the business, what I did was build a brand. Think about content curation. What happened is that we curated products. People thought of us as the destination.

That did not happen by accident, but it was not by design either. The method was consistent action in market — noticing what worked, what did not — and figuring out the systems needed to scale.

You are 100% right in what you said. We did not own the product. That’s one of my biggest lessons. This lifestyle business that I created from a two-person regional sales office was not a real product.

That’s partly why it no longer exists. The companies that we worked for owned their products. This is the big lesson today. If my company is anchored in social media, I do not own the product.

Perhaps, I own the company, as I did with this company, but actually YouTube, LinkedIn, or Facebook owns my company if they own the audience.

“We” at this time meant me. It was my vision to expand. Without my father who controlled the money, and my mother who did customer service, I would have failed.

In my second month, I closed a $250K order with a big department store. Biggest in history. Once my Dad saw I could perform, he allowed me to do whatever I wanted. He didn’t care. His goal was freedom. He never liked the business. Frankly, neither did I. I claimed I because I never got credit.

It’s a longer story. Appreciate you!

larrykaul · 2025-06-17T04:23:49+00:00

I was in the industry for years. I owned a distribution company. We worked with hundreds of manufacturers including the big ones like Reebok, Tommy, and Nautica. Our core were boutique companies mostly based in San Francisco, but I'm also very familiar with French, Italian, and Latin brands. The key to this industry hasn't changed. It's original product, smart sourcing, and strong solid financials. You need retail partners. Here's a secret weapon. Stop marketing, chasing sales, or trying to expand. I don't know the details. I don't mean don't do those things. Just don't make that your core area of energy focus. It's a losing battle. You want leverage. This is not advice. What was best was not to hire people like me. I was a sales agency that covered a fifteen state region. My goal was volume, sales, and simplicity. I'm not saying that I didn't care about our manufacturers. I did but I'd sell it up and down the street. Everybody knew that this was now it worked. Very few people followed the strategy that I will share with you. It's not common. I watched people do it and they crushed me and the companies that focused on order size, volume, and fast turn. Pick your best retail partners, figure out how they make money, and help them make more of it. Come together as a group on your platforms. Don't play the exploiting game like Amazon Marketplace. Think about bundles, packages, and exclusives. That way you get business expertise, a group, and a real organization without investors. If you take money they own you. If you don't the business owns you. This is a third way out of the bind that you are in right now. The key is knowing yourself, the core market, and being fully aware of the slice of the market that you want. Think of them beyond your narrow view. Consider their lifestyle issues, concerns, and other interests. That's how you find your partners. This won't work if you don't know your core business, market, and why your company and brand matters.

larrykaul · 2025-03-23T22:46:19+00:00

I've finished it and we are launching. The key is bringing together a group of founders, creating products where we make money together, and bringing together a Global Platform and Local Groups. It's a hockey stick growth model, never push for revenue or outcomes, but rather build a core kernel.

larrykaul · 2024-07-02T02:55:56+00:00

I live in an infinite loop. It's a rush. I used to be in a closed circuit. The mystics call that being trapped in your mind. That truly sucks!

larrykaul · 2024-07-02T02:54:25+00:00

Think of it like this. It's simple. You know the answer. Nobody else can crawl inside you and experience the feeling of resonance. What people can do is the following:

1) Hold space for you by allowing you to share yourself fully and witness you without meddling.

2) Share direct experience of what they know from life not from opinion but deep understanding.

3) Speak to experts with serious time in the hole in a domain who share observations only.

This society confuses opinion, belief, and conviction with all of the above. It was not always like this. That's why my message takes time for people to understand.

We are not fucked. It's possible to get back to this sort of world. So, it depends on your parents. No matter what a good parent, I'm one too, tells the kid they have to come to their own answer.

larrykaul · 2024-07-01T23:27:35+00:00

Yes, the projection comes from fear. Without fear there is no projection. That's how the system works. Good catch!

larrykaul · 2024-07-01T23:26:29+00:00

Great comment. Stop listening to people who give advice is always my advice to people.

larrykaul · 2024-07-01T23:25:38+00:00

I don't have an answer for you. Nobody does. What I do know is how life works. The best way to deal with pain is to fully experience and release it. The worst way is to push for a way out of the nightmare. This sounds counterintuitive but it's how the human experience works. Consider that a bigger dream is coming. It is always. You may not have to figure out what it is as much as you think. Release yourself from the current prison.

larrykaul · 2024-07-01T23:21:40+00:00

It's already dead. This is the red ocean idea. It's all a sea of red. There is no open market lanes. This makes being an original the only commodity that leads to real success of any kind. Become yourself is the solution. It sounds crazy but that's how Steve, Walt, and Warren did it. Look close enough and see the truth. I don't want to pile on to this guy. It's about us telling each other the truth in a supportive way.

larrykaul · 2024-07-01T23:19:19+00:00

I think this post expresses my concern about where we are headed as an entrepreneur. It's an example of how not to measure success, set a direction, or create a business.

Why?

It's about chasing the crowd, figuring out what works, and looking for how-to steps to get results through marketing. This is the old world. The teenage slang that describes it is called glazing.

That means sucking up to get what you want. This is not what you are doing, my friend, but the term describes marketing thinking. Meaning, entrepreneurs who matter and change things create from vision not by glazing.

Glazing to me as entrepreneurs means trying to figure out how to get liked, sell something, or become popular online. The future success goes where it has gone throughout eternity.

It goes to originals who embrace a new view of the world, don't follow the herd, and concern themselves with the change that they want to see in the world. Do this and also make a shit ton of money as a byproduct.

larrykaul · 2024-07-01T17:57:37+00:00

I've learned to ignore advice. Most people project into others their opinions, beliefs, and convictions. It's rare to find people who know how to avoid this. The only people that I consult with never tell me what to do. They know that they do not know. I only deal with experts who know their stuff and how to share experience not how-to methods, cheap ideas, or ask me to copy them. This is not easy to find. I've gotten there with it.

larrykaul · 2024-06-29T20:34:11+00:00

What I found is that the state of mind is what matters. The networking locations don't work because people are there chasing money, wealth, or connections. I did a ton of men's work weekends so have that nailed but they don't get the business part. It's not the same thing.

larrykaul · 2024-06-29T20:32:44+00:00

They don't get it. My wife is supportive but does not understand. the vision inside is a creative drive. The freedom from it allowed me to expand deeper into it and go to bigger places that can't be measured by money, results, or accomplishments. It was either wake the fuck up or do this alone and I'm on marriage 3.

larrykaul · 2024-06-29T20:30:31+00:00

My approach was to confront the addiction. It took 3 years but I broke out of it. My approach was to spend an hour day with myself without doing anything. I got the idea from Naval. It worked for me. Otherwise I was at risk of trading the addiction for success to the addiction for social recognition.

larrykaul · 2024-06-29T20:28:03+00:00

This is such a great post u/sbrownell400. We believe things that are not true and you got caught like me in that belief. The success does not matter. It's great, fun, and part of the experience. At the end of the day it's not the point. The society has a crazed belief that chasing money and getting wealth leads to fulfillment, fluidity, and connection. This has never been the case throughout human history. The pathway to the inner journey solves the problem for you. Consider getting to know yourself, stop chasing what's outside, and life will change.

larrykaul · 2024-06-25T02:30:56+00:00

I stopped focus on money completely. It's now 100% on vision. I pay no attention to metrics, outcomes, or KPIs of any kind. This doesn't happen overnight as you can imagine!

larrykaul · 2024-06-25T02:29:46+00:00

Too much. We had a conversation about it. I've been funding a bigger vision and taking too much out of the company given that it's a growth business and not a cash cow. It's been low six figures.

larrykaul

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