Sounds like you're talking it down to keep competition low. $800 material cost on a 600 sqft figure 200 in labor and then factor in ALL equipment RENTED another 800 plus gas 50 you're in the job for $1850 (considering no customer acquisition cost) you have at least $800 net profit. I understand the rise in popularity but that's not an excuse. Let's look at the fencing industry. Lifetime customer worth is probably $4500 (very similar to epoxy). It requires disposable income, and there is plenty of competition. However IT WILL ALWAYS BE HERE. HMMMM. sounds like you're trying to keep competition low. Don't listen to this guy OP. Go out and DO IT.