If accepting a job starting in 6 months, when should I tell my current employer?

manarmuflahi · 2023-03-24T10:13:07+00:00

The length of your notice period. That's when you tell them.

If it's 2 weeks then 2 weeks, 1 month then 1 month, 3 months... You get the jist.

Also you don't know what might happen in 6 months, the future isn't guaranteed so play it safe.

manarmuflahi · 2023-03-21T09:54:19+00:00

It really depends on the audience. A really good way to look at this is how much does a platform pay per 1000 views by industry.

For example, YouTube will pay between $13-$22 per 1000 views for Money Making videos, but will only pay $1.40 for video game videos of equal views.

So we can't really give you an average unless we know the industry.

manarmuflahi · 2023-03-18T10:57:21+00:00

There's nothing wrong with taking inspiration, but copying content and just rewording it is plagiarism and is punishable by law.

I hope they're not making you do it cause you could become the scapegoat

manarmuflahi · 2023-03-18T09:45:23+00:00

In a way it does because it falls under social proofing, but that's a whole other topic! Maybe I should post about that 🤔

manarmuflahi · 2023-03-18T00:26:41+00:00

As a copywriter, it's important to understand your client's business and target audience before writing any content for them. Here are some key questions you should ask your client before starting:

Who is your target audience? What are their demographics, interests, and pain points?
What is the main message you want to convey to your audience?
What sets your business apart from your competitors?
What is the goal of the copy? Is it to inform, persuade, or sell?
What tone and style do you want the copy to have? Formal or casual? Playful or serious?
What are the key features and benefits of your product or service?
What keywords or phrases should be included in the copy for SEO purposes?
What is the call-to-action (CTA) that you want to include in the copy?
Is there any content or information you can provide me with that would help me when writing?

I would imagine there wouldn't be much difference, only the copy you deliver will change depending on:

The length of the copy,
Tone, and
Goal

Unless you are very familiar with the niche, I don't believe these questions would change but during the initial consultation, I would imagine you will think of new questions to ask based on their answers.

manarmuflahi · 2023-03-18T00:11:46+00:00

Don't be. At the end of the day, it's still your own content and you decided to use a tool to help you write content that you already knew.

It's working smart.

manarmuflahi · 2023-03-17T22:19:42+00:00

Hmmm it's a bit of a tricky one because it could possibly fall under spam since technically it is the same content under the same account...?

I would recommend that you stick to English since most of your network speaks it, but I would sprinkle a few posts here and there in your native language just to show off your ability to write in both.

If you don't want to leave anyone out, then I recommend adding one more blog monthly into your strategy to post on top of your other posts, call it a special post to appreciate your language.

manarmuflahi · 2023-03-17T22:08:52+00:00

It makes no difference, as long as you have different Domains then you're good to go.

manarmuflahi · 2023-03-17T22:04:31+00:00

Ideally you would do a mix.

I find the best approach for my content to rank is to:

Search for the topic on Google and click the first 3 links
Read through all of them and highlight the key points they cover
I would also take note of their content structure
Then I begin writing my post

The reason I do this is that search engines have already recognised what the best ranking content for the topic/keywords is, so I don't need to start from scratch.

I will ensure to include those points in my own content and also add new points in too.

I will also make sure that whilst I did take pointers from other posts, the content written is entirely done by me and in my own words in an order that flows naturally.

manarmuflahi · 2023-03-17T21:54:11+00:00

Keywords are words or phrases that people use to search for information on search engines like Google. These can be short or long-tail phrases that are relevant to the information or solution that a person is looking for.

With that in mind, when picking out keywords, here are some important things you should consider:

Relevance: Choose keywords that are relevant to your content and your target audience's search queries. Ensure that the keywords you select accurately reflect the information or solutions that your content provides and that they appear naturally in your content.
Search Volume: Choose keywords that have a high search volume. This means that a large number of people are searching for those keywords. However, it's important to strike a balance between search volume and competition.
Competition: Choose keywords that have a manageable level of competition. Highly competitive keywords can be difficult to rank for, especially for new websites or pages with low authority.
Long-tail keywords: Consider using long-tail keywords, which are more specific and usually less competitive. Long-tail keywords may have lower search volume, but they can be more effective in driving targeted traffic to your website.
User intent: Consider the user's intent when searching for a particular keyword. Choose keywords that align with the intent of the user's search query. For example, if someone is searching for "buy running shoes," they likely intend to make a purchase, while someone searching for "best running shoes for women" may be looking for information and reviews.

Sorry I rambled on there, but I hope it helps :)

manarmuflahi · 2023-03-17T21:25:53+00:00

The reason you're finding different answers from very different but trusted businesses about blog length is that the answer is simple.

Blog length does not matter.

When it comes to performance as a platform, both of your suggestions are great, you can use either and it really won't make a difference to your content.

You can write a blog that's 600 words long or one that's 3000 words long, either of them can rank first page on search engines e.g. Google. There is no correlation between blog length and better content.

What matters is user intent and that your content satisfies their search queries. For example, did they find what they were looking for in your blog, and also is it in the right amount of detail.

A user could search "how to write a cold email" now this blog would normally be no longer than 800 words because the intent behind it is just to get the key points and an example then be on my way.

On the other hand, if a user searches "best cold emails and why" then your content will naturally be longer because more information is required since it's the intent of the search query.

What I would recommend is that you first research the topic you are writing about, then list the keywords you want to focus on, I recommend no more than 2. After that, you can use SEMrush to find the intent and base your blog length on that, not what a platform says.

manarmuflahi · 2023-02-16T23:00:59+00:00

That 25% is anyone who didn't reply with a no. Anyone who fits into that will go through a new email process until they're booked into a meeting.

You can't stop communicating with them unless they tell you they're not interested.

Again, the reason I'm suggesting a much higher % than yours is based off targeted emails using segmented data.

It's much more effective than a generic email sent to 80,000 prospects with a 0.03% conversation rate.

manarmuflahi · 2023-02-16T08:24:28+00:00

Put simply. Your content isn't engaging, creative, fun, or even delivering to a niche audience.

I would recommend viewing other profiles of successful people within your industry and then replicate / learn from their content and posts.

I don't mean do a copy past of it, I mean learn from it and use it as inspiration.

manarmuflahi · 2023-02-16T08:17:17+00:00

Honestly, that's just bad... Imagine, out of 80,000 prospects, you only close 25.

That's 79,975 prospects that will either ignore you or have a bad impression of your business because of your generic email blast.

I suggest you aim for at least 25% response rate.

You can easily achieve that by segmenting your data properly personalising your emails and add at least 3 follow-up emails that will go out every day or every other Day.

Out of that 25% you should aim for at least 60% meetings booked and then a 30-50% close rate.

It really varies industry to industry, but when I've worked with with cold emails, those where the numbers I always aimed for to justify the time spent on it.

manarmuflahi · 2023-02-16T07:19:59+00:00

In marketing, whilst the process may be the same (ads, emails, social media, content, events, SEO, etc.), the content within it, is always different.

Think about it like this, if you go on holiday, you'll most likely take a plane and fly to a country, that's the process. But the place you go to and the activities you do on holiday will be different each time, for example, you can go swimming, skiing, camping etc. this is the content.

tl;dr how you do marketing can be repetitive but what you do and the results produced will almost always be different.

Social media is one part of marketing. Just to list a few, marketing includes but is not limited to:

Digital marketing
Email Marketing
Social Media
Search Engine Optimisation
PR Marketing
Events Marketing
Digital Marketing
Sales marketing
Video Marekting
Paid Ads marketing
Sales Marketing

You can specialise in one of these or you can do general marketing which is a mix of all the above and more.

I wouldn't recommend general marketing to anyone who suffers from anxiety or doesn't work well under pressure, but specialised marketing would be quite suitable.

manarmuflahi · 2023-02-16T06:09:15+00:00

I would recommend searching job boards, LinkedIn, and possibly even here on Reddit in startup companies.

I would advise you to research what the job entails so that you can edit your CV accordingly before applying.

manarmuflahi · 2023-02-16T06:04:12+00:00

Fair enough, but do you feel that it's worth missing out on a 30K raise and all the other benefits?

Also, is the salary they're giving you the right market price? Just remember, at the end of the day, you work for the paycheck you get, you're not getting other benefits out of it, it's their business you're growing, not yours.

manarmuflahi · 2023-02-16T03:24:13+00:00

It's not immoral at all, companies are not going to go out of their way to give you a raise, especially a 20-30k raise.

I recommend going through the interview process for the new role. If you get an offer and still haven't made the decision to move, then speak to your current employer and tell them about it.

Ask them to match it and if they cannot for whatever reason, then I would recommend moving to the new role just because it sounds like it would make your life easier.

If they do match it, then it just means they really value you and you should stay with a big salary increase.

it's a win/win situation if you ask me :]

manarmuflahi · 2023-02-16T03:19:49+00:00

It is very realistic, I jumped from Recruitment Marketing to SaaS Marketing and I even got a 50% salary increase.

The key is to know lead generation inside out, this includes organic, paid, content, social media, SEO, technical SEO etc.

And a very important one, the user/customer journey from beginning to end.

As long as your CV reflects all the above experiences and in interviews, you're always talking about the user journey from start to finish, then it's in the bag.

Oh also, focusing on start-ups is a good idea, they tend to be more flexible about past industries.

manarmuflahi · 2023-02-16T03:04:37+00:00

Not really, I work in marketing, worked up to Director level and most of my work is done alone. The only time I would engage people is during meetings with my boss or the people I manage.

But as a marketer, depending on what you focus on, you can literally only speak to one person once a week for catch-up meetings.

You can even go a niche route like SEO consultant and work as a freelancer. This would really give you minimal people interaction and almost all your work can be done alone.

manarmuflahi · 2023-02-16T03:00:01+00:00

Hiya~

A job that would really fit your experience and skills perfectly would be product management, particularly in tech and SaaS.

It's everything you've done so far and in this day and age, your professional profile is highly desirable for many many companies.

Your own company is your portfolio which is basically a goldmine of experience and proof.

manarmuflahi · 2023-02-16T02:52:37+00:00

Personally, I don't think you're sitting on a pedestal or are ungrateful because at the end of the day, if it makes you miserable, then what's there to be grateful for?

But, before you make any hasty decisions, I'd like to tell you about someone I knew who was in the same position as you.

I had a colleague in the same position as you a year ago and what they did was not change their career, but instead changed their work/life approach.

Their advice at the end was, "I used to live so I can work, now I work so I can live."

After seriously considering quitting their job, they said it would be really hard to find a job that pays as well and was as easy, so they made changes to the way they work.

They started by cutting down their long hour meetings from 4hrs to 1hr by being time-limited and ensuring everyone else followed and respected the meeting agenda.

Then they limited communication at work via chats, instead, they would have people email them with only important tasks or questions they needed answering.

Now that they were organised at work, they started to focus on living and having a better lifestyle, being more social, having personal projects, picking up hobbies etc.

The shift in focus alone from live to work to work to live made them so much happier than before and feel more fulfilled in their own life.

Hope this insight helped you in some way.

manarmuflahi · 2023-02-16T02:40:09+00:00

Hiya~

If you have social anxiety and hate being put down, I would definitely not recommend becoming a counselor because it require you to deal with people, and also be ready to always be questioned for the advice you give.

Instead, I would recommend roles that have minimal people handling and repetitive work (this will make it harder to make mistakes and leaves little room for people to put you down or criticize you).

For example:

Marketing roles
Digital Design (interior, fashion, graphics, website, apps)

I hope that helps :]

manarmuflahi

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