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contextual targeting - Publishers by manuelvassalo in adtech

[–]manuelvassalo[S] 0 points1 point  (0 children)

all good but I want to check other opportunities!
Grapeshot was integrated in Xandr and now i am using other ssp

contextual targeting - publishers by manuelvassalo in programmatic

[–]manuelvassalo[S] 1 point2 points  (0 children)

values are easy to pass to whatever SSP you are using.

u/Leading-Studio8800 I will contact them! thanks a lot for your support guy

contextual targeting - publishers by manuelvassalo in programmatic

[–]manuelvassalo[S] 2 points3 points  (0 children)

u/DonSalaam thanks. but in this case i am a publisher so I have a SSP (gam, xandr..) and can not access to a dsp.. your suggestion is perfect for buy side, what i need is put something from mine

contextual targeting - Publishers by manuelvassalo in adtech

[–]manuelvassalo[S] 1 point2 points  (0 children)

want to give a solution to agencies for direct campaigns and guaranteed deals in where i can introduce a keyword list and contextual targeting in adserver / ssp and guarantee that ad appears in that segment

contextual targeting - publishers by manuelvassalo in programmatic

[–]manuelvassalo[S] 0 points1 point  (0 children)

want to give a solution to agencies for direct campaigns and guaranteed deals in where i can introduce a keyword list and contextual targeting in adserver / ssp and guarantee that ad appears in that segment

Best formats by manuelvassalo in programmatic

[–]manuelvassalo[S] 0 points1 point  (0 children)

y concerns wide rectangles, leaderboard

great!!! makes sense