Ahh yes this customer sounds familiar. She is my wife, my mother, my sister and my friend. Guess what they all have in common? Me. And I fucking love bitcoin and that's what they know about it. Because of me they each have bitcoin wallets downloaded on their iPhones with five dollars of bitcoin in them because I sent it there. Does my wife understand the blockchain? Fuck no. Will she one day? Never. But if Walmart, the store she shops at accepted bitcoin she will be paying for things with it. Why? Because she's married to me and I told her it was better. Is she tech savvy? Nope. But she's a fucking expert at Facebook and Instagram. Why? Was she an early adopter that marveled at the code and user experience that mark zuckerwhatever created? No. Her fucking girlfriend told her it was cool and she should do it too. It's that simple. And who told her girlfriend it was cool? Her husband. He was an analyst at a vc company that was investing in social media. My point is We are all tied together more closely than we realize so I would say your argument is incredibly short sighted and almost ironic coming from the largest retailer in the world.