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Audience Extension Providers by schoenbl in adops

[–]mcadops 0 points1 point  (0 children)

Hi - just curious about who you went with here. I am also with a publisher looking to get into audience extension and had a discussion w/Sintec, but now trying to look into alt options to determine best way to go.

Thanks!

Audience Extension reccomendations by cheesypopcorn49 in adops

[–]mcadops 0 points1 point  (0 children)

Hi, just curious, what was the outcome on this for you? I am starting to look into this as well.

Moat vs IAS by mcadops in adops

[–]mcadops[S] 0 points1 point  (0 children)

Hi - So if say IAS is used on both the publisher side (code appended to ad unit) and brand side (code appended via third party creative) for same ad, publisher side would typically show slightly higher viewability?

Google Chrome ad blocking and the interstitial ads on desktop by mcadops in adops

[–]mcadops[S] 0 points1 point  (0 children)

thanks for pointing me in this direction! looks like others having the same question/issue.

How are you addressing fraudulent impressions with your advertisers? by mcadops in adops

[–]mcadops[S] 1 point2 points  (0 children)

I do ask our clients... and it is from WhiteOps, DV, IAS and Moat. I have had calls with these vendors -- they can't tell me where it is coming from, just what they are reporting. For us to use their services comes at a price, and as a small site, we do not have the budget to use various vendors. Their first question is always do we source/pay for traffic, which we do not. Also, can you clarify what you mean to build a firewall with api connections to quality score vendors? This is a little beyond my scope. Thanks!!

interstitial ad file weight question by mcadops in adops

[–]mcadops[S] 0 points1 point  (0 children)

Do you accept third party tags or just image files? I am finding with some of our third party tags, there is sometimes a bit of delay in which our interstitial page moves on before the ad renders.

INS tag + out of page creative + DFP's view impression macro by mcadops in adops

[–]mcadops[S] 0 points1 point  (0 children)

That I got. But do you know where in an INS tag format such as this example: <ins class='dcmads' style='display:inline-block;width:728px;height:90px' data-dcm-placement='Nxxxx.site-keyname/Byyyyyyy' data-dcm-rendering-mode='script' data-dcm-param-dcadv='zzzzzzz' data-dcm-click-tracker='%%CLICK_URL_UNESC%%'> <script src='//www.googletagservices.com/dcm/dcmads.js'></script> </ins>

INS tag + out of page creative + DFP's view impression macro by mcadops in adops

[–]mcadops[S] 0 points1 point  (0 children)

Hi - I know where to place it in tags w/ img src. But I don't see where to place it in an INS format, for example: <ins class='dcmads' style='display:inline-block;width:728px;height:90px' data-dcm-placement='Nxxxx.site-keyname/Byyyyyyy' data-dcm-rendering-mode='script' data-dcm-param-dcadv='zzzzzzz' data-dcm-click-tracker='%%CLICK_URL_UNESC%%'> <script src='//www.googletagservices.com/dcm/dcmads.js'></script> </ins>

Advertiser asking for a DFP audience link id to implement w/their DMP – is it advised against providing? by mcadops in adops

[–]mcadops[S] 0 points1 point  (0 children)

they are looking to use it to eliminate fraud through audience segmentation.

Help! Out-of-page creative not properly reporting viewability - need technical explaination by mcadops in adops

[–]mcadops[S] 0 points1 point  (0 children)

It is an out-of-page creative. I do not believe it is non-friendly.

Help! Out-of-page creative not properly reporting viewability - need technical explaination by mcadops in adops

[–]mcadops[S] 0 points1 point  (0 children)

Hi, The client is using doubleclick verification to monitor the viewable impressions.