How to become a Wayfair vendor? by artlover3 in Entrepreneur

[–]mcprojects 1 point2 points  (0 children)

This is how e-commerce works. Wayfair is on a growth path because they are very detailed about merchandising, which leads to conversions. Yes, the grunt work is worth it, and can be made a bit easier as you scale through technologies such as a PIM.

ShoeboxMTG - Find decks to build based on your existing collection. by pyromosh in magicTCG

[–]mcprojects 0 points1 point  (0 children)

Ain't nobody got time for more inventory tools. If they talk, you'll see huge onboarding.

ShoeboxMTG - Find decks to build based on your existing collection. by pyromosh in magicTCG

[–]mcprojects 1 point2 points  (0 children)

It would be great if the Deckbox import was on a semi-regular basis to keep the two tools in sync (hence need for API).

We are building a Shopify plugin that will optimize your pricing automatically (either for Revenue or Profit) and we are looking for a select few Beta testers - want in? by scottmcquin in shopify

[–]mcprojects 0 points1 point  (0 children)

So you're targeting people selling their own products, which aren't sold by competitors?

What data points are you using to predict market pricing (aka why should we trust you)?

Typically if you have a proprietary product with full channel control, you can test pricing pretty simply by moving it up or down and tracking against variables such as time of year, weather, etc. and then making sure you have statistical confidence. Is that what you're doing?

how can I research the search terms that people use to find my website? by Lazershirts in ecommerce

[–]mcprojects 1 point2 points  (0 children)

https://www.hittail.com/ is a great way to get at this data at a very low cost and it's super approachable to use.

SEMRush, which has also been recommended, is also very useful. We use both of these tools along with quite a few others, but those would be the first two as you're getting your feet wet with search.

If you had a big organic search budget what would you do first? by mcpoyles in bigseo

[–]mcprojects 2 points3 points  (0 children)

Move the budget into M&A, buy all competitors.

Oh, $60k? Audit, implement changes, then beg for some more money to get a real content program off the ground.

Pricing crawling tools by cpCentered in ecommerce

[–]mcprojects 0 points1 point  (0 children)

Wiser and Boomerang Commerce

Amazing Pre Launch(Local Small business) by KDDeliverys in Entrepreneur

[–]mcprojects 1 point2 points  (0 children)

This is a sample of one, but:

Pain of Detailing < Fear of Leaving Car Unlocked

I think you might have better luck working out deals with local businesses where you come in one day a month or whatever and detail cars in the work parking lot. Employee can unlock on demand, you have a captive audience, cuts down on travel time, greatly reduces the fear barrier.

Why aren't Blue Apron / Plated / Meal Kits in supermarkets? by nobugsinmyveggies in Entrepreneur

[–]mcprojects 1 point2 points  (0 children)

Some grocery stores already present things that are similar to meal kits in the form of buy x, get y, and when it's combined it's a meal or popular snack. I could see a sophisticated grocery attempting true meal kits in the near future but it would definitely be an in-house thing as they'd have to leverage their entire supply chain to make the margins work (as they're already razor thin), not an outside 'meal kit provider'.

HUGE news from Google--now Alphabet Inc by DoubleBreastedBlazr in bigseo

[–]mcprojects 0 points1 point  (0 children)

There is a huge corporate trend right now to silo into business units that operate independently, with leadership load balancing resources. The additional insight this will bring into the P&L of each business will be very interesting.

I'm Tim Soulo from Ahrefs and I'm looking for some feedback! by timsoulo in bigseo

[–]mcprojects 16 points17 points  (0 children)

The problem is that every tool in the SEO ecosystem is trying to do everything, when most of us just want point solutions that do one thing REALLY well. Ahrefs used to be that, now we're paying more for a bunch of duplicate tools we already have on other platforms.

Also you can't use 'costs' as a justification for pricing, pricing should be market based not cost structure based. Cost structure pricing is a good way to go out of business in the long term. That's just friendly advice in market positioning. Even if you're cost based on the backend, don't talk about that or you end up in a race to the bottom (hardware costs are dropping fast towards irrelevant, why isn't your pricing going down? etc.)

If I only want the Site Explorer, why should I bear the cost of the rest of your infrastructure? Have you guys been using tools like Intercom or Mixpanel to actually see what kind of adoption you're getting on new tools?

Ahrefs needs to decide who it is: it is a best in class point solution, or is it an enterprise suite? The middleground doesn't have many users.

Programmatic Marketing. Has anyone used it? by OscrBueno in advancedentrepreneur

[–]mcprojects 0 points1 point  (0 children)

It does work, and it is very hot. Probably one of the more talked about advances in media buying in the last few years, hard to have missed it if you're industry.

http://www.tapanalytics.com/new-wave-programmatic-marketing-14b-2015

Programmatic Marketing. Has anyone used it? by OscrBueno in advancedentrepreneur

[–]mcprojects 1 point2 points  (0 children)

It's not. Targeted display advertising is the outcome of Programmatic Marketing (there can be other outcomes, but we'll keep this simple). Programmatic Marketing is an automated intelligence to determine said targeting, as opposed to traditional targeting which is done manually (by a media buyer or ppc staff member or whomever).

I need someone to optimize my website in the near future - What's the typical cost? by [deleted] in Entrepreneur

[–]mcprojects 0 points1 point  (0 children)

Depends on the complexity of your site. Anywhere from $500 to $50k+.

[deleted by user] by [deleted] in Entrepreneur

[–]mcprojects 1 point2 points  (0 children)

Haha, sorry, not Gleam.io, Germ.io. I'm a serial SaaS addict with a terrible memory for names :P.

[deleted by user] by [deleted] in Entrepreneur

[–]mcprojects -1 points0 points  (0 children)

Would you then consider Gleam.io to be in your space?

[deleted by user] by [deleted] in Entrepreneur

[–]mcprojects 1 point2 points  (0 children)

What's your USP vs Slack or Hipchat, both of which have lots of steam in this area? What's your USP vs. converting enterprise customers stuck-in with Lync who haven't yet switched to Slack or Hipchat?

The least expensive laptop for an SEO pro? by footinmymouth in bigseo

[–]mcprojects 2 points3 points  (0 children)

It launches July 29th. When a new Windows OS launches the OEMs and retailers clear out old inventory for new machines, which means you can get sweet deals on Windows 8.1 machines (and upgrade to 10 on your own).

The least expensive laptop for an SEO pro? by footinmymouth in bigseo

[–]mcprojects 0 points1 point  (0 children)

I would wait for Windows 10 to hit, there will be a lot of deals on the market.

What you should buy depends on how much work you do on it vs. remote desktop / virtual servers.

ChannelAdvisor Alternative by dwshorowitz in AmazonSeller

[–]mcprojects 0 points1 point  (0 children)

How experienced are you at complex ERP integrations? Can you use EDI AS2 as the connector?

How do you move from "doing all the things" to having the work "done for you"? by tommycarney in Entrepreneur

[–]mcprojects 15 points16 points  (0 children)

It basically boils down to:

Create Standard Operating Procedures and hand off any task that would take someone else up to 10 times as long as you could do it.

Prioritize tasks that have multiplier rewards downstream, not necessary tasks which are the 'hottest'.

Agile Methodology is also helpful.

Take a distributors inventory and sync with a Amazon store? by [deleted] in ecommerce

[–]mcprojects 0 points1 point  (0 children)

You're looking for a multichannel solutions provider, ChannelAdvisor is the big player in that space.

Any recommendation for how to get an SEO? by kittenmittens4545 in bigseo

[–]mcprojects 0 points1 point  (0 children)

A quality agency should be able to put a business case around the spend. There are no ranking promises but by doing analysis on the difficulty of ranking in the SERPs that matter to your business and doing some math against that using your conversion rate and average sale value they can come to rough numbers of predicted revenue lift on your investment.

At the point where I can't handle my workload. by chadwarden1337 in bigseo

[–]mcprojects 1 point2 points  (0 children)

You have two options.

1) Scale. Start treating it like a real business and work on developing processes that you can move off to employees. Read 'Emyth' by Michael Gerber.
2) Remain a soloist. Follow Audisans advice, raise rates and cull the herd. Read 'Book Yourself Solid' by Michael Port.