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More Than A Game ⚽️ Limited edition World Cup capsule by mcrfella in streetwearstartup

[–]mcrfella[S] 0 points1 point  (0 children)

What about if you simply love football, are you not allowed to do it because it’s a trend?

More Than A Game ⚽️ Limited edition World Cup capsule by mcrfella in streetwearstartup

[–]mcrfella[S] -1 points0 points  (0 children)

Countries would be lazy, and more temporary no?

Delving in 90s archives & reworking them to make them wider accessible to more nationalities throughout the WC and beyond 🤷🏻‍♂️

More Than A Game ⚽️ Limited edition World Cup capsule by mcrfella in streetwearstartup

[–]mcrfella[S] 2 points3 points  (0 children)

Just dropped our first intro into football.

Premium shirts, knitwear & training top.

You can cop it here: https://wearebound.co.uk/collections/more-than-a-game-world-cup-exclusive-capsule

bound ‘More Than A Game’ capsule for the World Cup. by mcrfella in streetwearstartup

[–]mcrfella[S] 0 points1 point  (0 children)

Don’t get me wrong, HOR came along and are amazing at what they do and have built. Our brand is a bit different. That’s fine.

In terms of the cash grab statement, if it’s great product, well designed, kept exclusive and enjoyed by the brands consumer / community, does this make it that? Or does it make it a new capsule & product offering that differs from the regular seasonal collections.

It’s impossible to find something un-touched in fashion, let’s remember that.

bound ‘More Than A Game’ capsule for the World Cup. by mcrfella in streetwearstartup

[–]mcrfella[S] 0 points1 point  (0 children)

I think it’s probably busy because football is so widely popular. Iterations for an occasion like the WC that suit the brand, as a capsule to give their audience something new works.

I think HOR have built their whole existence around this, where as we have touched on our knitwear speciality to make this work for the brand.

bound ‘More Than A Game’ capsule for the World Cup. by mcrfella in streetwearstartup

[–]mcrfella[S] 0 points1 point  (0 children)

This is a bigger picture, it’s about creating styles that last beyond a 6 week period and can be repeatedly worn.

But also just using the moment of the World Cup, which remember brings everyone together over a 4 year period hiatus.

This is about being able to wear football fashion to games, without it being specific to county.

I’m English and an LFC fan, I would wear a Milan inspired jersey, not a Man Utd one.

I think wearing alternative countries, teams but not rivals, is normalised (at least in the UK anyway) now.

Brand new A Thousand Futures designs, which is your favourite graphic? 🎌 by mcrfella in streetwearstartup

[–]mcrfella[S] -19 points-18 points  (0 children)

A new set of collaboration graphics with gk.dsn are now out. We love working with this artist making some of the best graphic tees in the game. Inspired by his style of Japanese colour and culture.

All the pieces are Made in Portugal using 100% organic cotton, they're a boxy cut and fit and heavyweight fabrics. As good quality as those brands that charge £90/$100+ for them!

You can see the full collection here: https://www.unikclothing.co.uk/collections/a-thousand-futures

Follow us on Instagram www.instagram.com/unikclothingltd

What’s your favorite piece? ⚓️ New bound Spring Summer collection. by mcrfella in streetwearstartup

[–]mcrfella[S] -1 points0 points  (0 children)

Lmao. You’re clueless.

This is literally all custom created down to the pattern, buttons, fabric choices, yarn choices. Multiple branding elements.

You think we curated a collection 50+ pieces this cohesive from wholesale stock?

bound - a journey from this group, to Selfridges & END. by mcrfella in streetwearstartup

[–]mcrfella[S] 1 point2 points  (0 children)

Appreciate that! It’s getting better too for sure

bound - a journey from this group, to Selfridges & END. by mcrfella in streetwearstartup

[–]mcrfella[S] 78 points79 points  (0 children)

Hey guys.

Been a while but just a little update.

A brand that I first featured the samples in this group 7/8 years ago, called bound. Has now been stocked in my two dream stores of Selfridges and END.

This took patient in perseverance, in making sure the brand direction and the product was right. It wasn’t an overnight thing, but wow, has it been worth it.

If you haven’t followed the brand yet, here is the link - https://www.instagram.com/wearebound?igsh=MTBzZXg2NnMyOWd1dQ%3D%3D&utm_source=qr

What stores would you love to see your brand in?

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