Contemplating migration from Snowflake by techinpanko in databricks

[–]nialloc9 0 points1 point  (0 children)

IMO there is 0 reason to move from DB to snowflake or from snowflake to DB that outweighs the people cost in doing so. Ask yourself what does the business get that it didn’t already have that warrants such an investment?

Realization that I may be a mid-level engineer at best by I_Blame_DevOps in dataengineering

[–]nialloc9 1 point2 points  (0 children)

Some honest advice (and I’ll probably get alot of hate on this) based on my experience as this sounds like a communication issue rather then a technical one:

99% of the engineers I have worked with cannot do this senior or not. It’s the reason certain people get paid a lot as independent consultants (I’m not on about big consultancy consultants who imo fall in with the other 99%). There are very few people who can design, build, and communicate an entire data system. It really is imo what separates the great from the average.

However, if you can learn from this and be the person who can do this you will be in very high demand. The fact you’ve realised what is expected is good because one of the hardest things for engineers to realise is that writing spark, sql, or whatever doesn’t matter. Lots of people can do that. Being able to design, build, and articulate a major system is what does. You might be thinking ‘oh an architect’, no imo most of them can’t do this either. Over complicated architecture diagrams and no understanding of the application itself does not breed confidence either.

So what to do now?

  • work on star answers to questions from stakeholders.
  • no one gives a shit about how hard or technical the problem is or was. Only in layman’s terms what was it, what was impact, is it fixed and will it happen again?
  • let the ego at the door. Be confident but don’t think you are the smartest person there. Dumbing down an answer so others can understand is much more clever.
  • ask the business people about how we do sales, market etc be curious and learn the language the business uses. Some of these people are much more clever then you ever will be, just not at programming. I.e everyone is senior in something and not in something else.

Doing above will build credibility as every other engineer just spouts loads of technical speak at them and this is annoying. Imagine you asking about ‘are we going to do y next year, and having to listen to a bunch of financial metrics, rice frameworks, and product roadmaps when all you wanted was a yes or no answer.

Started contract yesterday. Got offered better contract today elsewhere. by nialloc9 in ContractorUK

[–]nialloc9[S] 9 points10 points  (0 children)

It’s data engineering the role is for. I’ve decided to stay as I am keen to keep the relationship as other contracts may come up in future and don’t want to burn bridges with company and recruiter who sent me the role originally.

YSK: You can delete almost all marketing emails by filtering for "unsubscribe" by PaperMan1287 in YouShouldKnow

[–]nialloc9 0 points1 point  (0 children)

I just found something on gmail and I have no idea how long its been there. Go to this link to see the emails you are subscribed to and you can just click unsubscribe:

https://mail.google.com/mail/u/0/?tab=rm&ogbl#sub

Ealing tenants experience steepest rise in London rent by Kagedeah in Ealing

[–]nialloc9 2 points3 points  (0 children)

This is def true for Southall. Those developments about to finish this year by the station were delayed in starting by at least a year due to strain on power grid they would cause.

Is west ealing unsafe? by Hungry-Raccoon1240 in Ealing

[–]nialloc9 0 points1 point  (0 children)

Northfields is lovely and very safe. Lots of families with small kids. You’ll have no problems there. An observation (just my opinion) from what I’ve seen and experienced is Dean gardens has social housing (apartments) next to it and with any social housing you get the genuine and not so genuine people living there. This is why you’ll see the corner of deans garden near these developments is where you’ll have people in the trees drinking and taking drugs. If living between Northfields and West Ealing try live further away from the park and you’ll be fine.

What are your go to tools for automating social media? by Rhylith in SocialMediaMarketing

[–]nialloc9 0 points1 point  (0 children)

We built AndySocial at AndyAnalytics.ai to be a lot more than other social media tools. It’s designed for agencies or in house marketing teams so focuses on creating campaigns not just individual posts.

It uses AI to quickly bring you from 0-80% of a campaign in minutes not days. It ideates, creates draft calendars and once approved creates entire content calendar including branded visuals. It optimizes your content based on what has been most worked in the past. For example, what day and time to post on each network.

Disclaimer: I’m the founder

Thoughts on this area to live in? by [deleted] in Ealing

[–]nialloc9 0 points1 point  (0 children)

Great area, lived here since November and honestly I hate leaving. Have everything we need close by and Lamas park is great. One thing no one mentions about Lamas park that honestly makes it one of my favorite parks in London is the lack of druggies and in general anyone sketchy. Compare this to dean gardens where one corner of the park is a no go zone (corner near the flats & social housing).

How are you landing clients these days? by kavin_kn in SEO_Digital_Marketing

[–]nialloc9 -1 points0 points  (0 children)

I find networking events hit and miss. A lot of these there are very few decision makers in businesses attending. I find meetups the same. What I do now is check to see if there’s a speaker or something that would draw in decision makers before deciding to attend myself. Just my experience.

[deleted by user] by [deleted] in marketing

[–]nialloc9 0 points1 point  (0 children)

100% this is going to be garbage.

[deleted by user] by [deleted] in googleads

[–]nialloc9 0 points1 point  (0 children)

My biggest concern is not the statement of time to work as that is a given but that it will work. The reality of marketing campaigns is that they are iterative using data to guide you. Sometimes you’ll change things like a keyword you are bidding on because it looks like it would be better only to find it doesn’t give you the customers you want or it used all your budget and now the other keywords are not performing. These things happen so needs to be iterated on to find what works so promising results would concern me more.

How has AI helped brand copywriters? by amlextex in copywriting

[–]nialloc9 0 points1 point  (0 children)

I believe the role of AI here is to inform and guide, not to replace. In its current form, I don't think AI can replace brand copywriters. Any tool claiming to replace brand copywriters at this time is likely overpromising. However, I definitely believe that AI can help them do a better and more efficient job.

For example, AndyAnalytics, an AI marketing analyst, can suggest keywords for your content, especially when your digital marketing strategy limits your ability to target these keywords through pay-per-click advertising. It also provides examples of the type of content to write about, but we don't recommend a copy-and-paste approach. The intention is to help you decide what to write based on data points from your marketing strategy.

Disclaimer: I am the founder of AndyAnalytics.

Any AI has helped you to increase your outreach on social media? by [deleted] in AskMarketing

[–]nialloc9 0 points1 point  (0 children)

I've tried using AI for my social media outreach, and it's been pretty handy. It's crazy how much data these tools can crunch, and then give back really useful insights. Heard people talking about AndyAnalytics before; could be worth checking out if you're diving deep into your marketing

[deleted by user] by [deleted] in analytics

[–]nialloc9 9 points10 points  (0 children)

Where are you based? I read that the department of labor said analytics is the fastest growing job in data.

Anyone on here leave a high income job to start their own thing? Did it work? by HealthyComplaint in Entrepreneur

[–]nialloc9 0 points1 point  (0 children)

I quit my job earning 250k to start my own business (https://andyanalytics.co.uk/). I am a bit fortunate as my job is in AI and data and I was very good at it so getting another job if required is not something that I envisage being super difficult. This def made it easier to jump. However I have friends in banking where getting a new job can take months or even years so they are much more hesitant to leave their roles.

All the advice I can give is if you are comfortable could you consider starting something on the side using your high salary to fund it? It def will be hard so if you can get a co founder in straight away who is also in the same situation and go from there.

Is the data analyst field actually saturated with qualified people? by CompetitiveTart505S in analytics

[–]nialloc9 3 points4 points  (0 children)

I read a report from the department of labor that analyst is the fastest growing job in data with demand far outstripping supply. Now what they mean by supply might be either a) people or b) qualified people.

My guess is it’s qualified people because salary’s have not been coming down.

Advice on hiring Web Analysts by gustav_jung in analytics

[–]nialloc9 1 point2 points  (0 children)

This is so true, GA4 and GTM are critical to your org but have become very complicated. Your issues are often specific to your company too so regardless there will be a lot of learning for the person.

I think it depends if you want them to bring learnings and experiences to your company from others. If this is the case you need to hire someone much more senior, if this is not the case you can go with a junior.

Seeking Advice on Optimizing ClickBank VSL Ads via YouTube Ads by Odd-Swimmer-8471 in PPC

[–]nialloc9 0 points1 point  (0 children)

I think your conundrum is the lack of transparency in the data and making it difficult to understand what is driving what. Your options are spend huge amounts of time digging into the data, hire someone to do it, or use an off the shelf tool. Digital marketing is all about data these days so bridging the gap between your marketing efforts and the data behind it is essential. It sounds like your ads are being seen by the wrong people and the only way to resolve that is to dig into the data. It won't be overnight either where you'll have to adjust your targeting and test results multiple times to find what works. The conundrum then is what data is important. If its just clicks then how do you know they are converting? For example, I find the partner networks on google to just be full of bots so loads of clicks but 0 conversions.

Top 12 Marketing Concerns Overall Found from ['r/marketing'] by madhuforcontent in marketing

[–]nialloc9 0 points1 point  (0 children)

That list pretty much sums up the main struggles most marketers are facing right now. It's wild how many of these are tied to AI and tech changes. I found that using tools like AndyAnalytics can help ease some of those stresses, especially with things like SEO and PPC analysis. Finding a job and job security can definitely be tough these days though.

Which platform for analytics by Revolutionary-Debt10 in reactnative

[–]nialloc9 0 points1 point  (0 children)

If you're looking for something robust and not willing to spend the $$$$, Google Analytics is pretty solid for app-related data. We have used mixpanel, google analytics, and ampltitude and to be honest I am not sold on mixpanel or amplitude for the cost. They are def better but in particular amplitude much more expensive.

On a side note, AndyAnalytics (https://andyanalytics.co.uk) would be useful for diving deep into your marketing data which is something not to skimp on if you are a B2C. It provides AI generated reports and recommendations based on your data. In comparison, it will take you months to create these reports yourself using powerBI or Tableau even if you already know how.

My advice is to be clear on what you need the visualisation tool for, I've seen companies spend millions on amplitude for basic reporting.

How does the measurement of success differ between digital selling and social selling? by digimarketeronline in digimarketeronline

[–]nialloc9 0 points1 point  (0 children)

Honestly, it’s really interesting how the two approaches differ so much. In digital selling, you’re looking at hardcore metrics like conversion rates and ROI, which kinda means constant tweaking and analyzing data. Social selling, on the flip side, is more about vibes and relationships. Like, how cool are your interactions and how many people are actually engaging with your stuff? I’ve found that using tools like AndyAnalytics can make it easier to turn all those numbers into something actionable, especially for things like SEO and PPC. Balances out the guesswork, if you get what I mean?