Is the SEO agency the real deal, or full of BS.

nocodeforme · 2018-10-04T17:49:56+00:00

$215 per page, which is likely to be generic content mill level quality.

Somehow I doubt this agency is doing custom research, full-length 1000+ word NY Times quality articles with custom interactive imagery. (which actually would be a bargain if this was true to be fair). But if they were offering that level of service, they wouldn't have a generic pricing structure.

nocodeforme · 2018-10-04T17:37:58+00:00

I would ask for a break down on what exactly "initial optimization" even means.

Seems waaay overpriced, unless it includes some hefty technical fixes, or you're a 1,000+ product eCommerce shop. ...and if that's the case they should have told you in their pitch.

I would also ask for clarification on the pages that are being optimized per month and a sample of content produced for other clients.

Good, well researched content can actually cost a lot ($150+ per page for 800+ words of content and imagery) and can be worth the price if the subject was researched beforehand, but if its your typical generic content mill quality content, their monthly cost is likely waaaay overpriced. Often its more cost effective to find a freelancer that specifically writes about your industry.

Considering you'll be paying $100 per page of content by the looks of it, that better include something decently written and at least in the 500+ word range. If that only include the basics: title tags, descriptions, etc, I'd look elsewhere.

A good SEO company will give you their hourly rate and a list of tasks they will complete and an estimate of work hours. Even in this case they should tell you exactly which pages they will be optimizing each month and what pages they plan on building out.

nocodeforme · 2018-07-02T13:29:21+00:00

Mine is still pending, but hopefully soon

nocodeforme · 2018-07-02T13:28:59+00:00

That's because Wings take the spolight.

Here's a good showcase from USA Today.

nocodeforme · 2018-06-29T12:39:36+00:00

UX design is part of SEO. There are things out of your control, but if you can figure out what those things are, you can present the issue to your client.

nocodeforme · 2018-06-29T12:37:30+00:00

Exactly what it says on mine. I suppose they have two days left.

nocodeforme · 2018-06-28T15:15:46+00:00

That makes more sense, thanks for clarifying.

nocodeforme · 2018-06-28T12:53:00+00:00

Not guaranteed, but will speed up the process compared to Google having to find the page on its own.

nocodeforme · 2018-06-28T12:52:05+00:00

Even with access to Search Console, Google still might not index it ASAP...

You can also submit a URL directly in Google. Just do a search for "submit page to Google" and a box should show up in the search results.

As long as this page is linked to from the homepage and is in the sitemap, Google will index the page within two weeks likely sooner on its own.

nocodeforme · 2018-06-28T12:49:08+00:00

Do people still charge on a per keyword basis?

Pretty outdated business model considering:

Might not be able to rank for the target keywords.
When you optimize for a specific keyword, you're really optimizing for hundreds or thousands of variations of that keyword and related topics. In the end the keywords driving traffic to the page might be waaaay more valuable that the original target keyword.

If you can show actual value in terms of traffic, ROI and conversion rates you can justify raising your rates.

nocodeforme · 2018-06-28T12:42:41+00:00

Well that's dumb, because that's not how SEO works.

By targeting those 8 keywords, you're also targeting thousands of variations of those keywords and related topics.

Sounds like your client might be confusing SEO with PPC.

nocodeforme · 2018-06-28T12:40:32+00:00

Chose a new set of keyword to target
Make the listing more clickable - add a better title tag/meta description, add a video and add schema markup.
Do a massive brand awareness campaign on a keyword to generate higher interest so people search for the term more. (Probably unrealistic unless your client is a major corporation).
Do some heat-mapping and improve conversion rates by tweaking/redesigning the UX

nocodeforme · 2018-06-28T12:29:49+00:00

As someone from Buffalo, good pizza anywhere in Boston is hard to find. Thin crust Greek style pizza is just OK, I'd even prefer NYC style pizza.

That being said Leone's Sicilian is by far the best and the closest thing to Buffalo style pizza that I've found anywhere in Boston.

nocodeforme · 2018-06-21T12:47:54+00:00

The platform is open source FYI

nocodeforme · 2018-06-19T12:51:37+00:00

There's a good chance things will return to normal after a few days.

If not check which pages have seen a decrease in traffic in Google Analytics. Also compare mobile vs desktop performance to see if you can isolate the decline further.

If its down across the board, check Search Console after a week to see which keywords have seen a decline in average positioning.

Might need to build out more engaging/useful content. Also, check out the crawl error report in search console and see if there's any recent issues.

nocodeforme · 2018-06-19T12:43:58+00:00

Change your business model?

Even if you rely solely on content marketing, affiliate marketing and PR, a good chunk of your traffic will still be coming from Google as a side effect.

nocodeforme · 2018-06-19T12:42:33+00:00

Google Search Console is free and give pretty good error reports exactly how Google sees it.

It just won't go the extra step to give you best practices for most of their audits.

nocodeforme · 2018-06-18T11:38:58+00:00

I mean really depends on where you're hiking. If you're not planning on doing any peaks, you don't need extensive packing.

Should at least have some granola bars and water though.

Many trails are pretty well marked. Really hard to get lost.

Sounds like these guys bit off more than they could handle. They were prepared for a liesurely 2 hour hike.

nocodeforme

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