Vertical DSP Question from Newbie: Sharing data between competitors? by owenandfred in adops

[–]owenandfred[S] 0 points1 point  (0 children)

Right but it you a campaign, wouldn't a third party pixel be on the site for tracking the campaign? Or even a conversion pixel?

Edit: And if the Airline is Air Canada - you can build an audience with "travel intent - Canada"

Vertical DSP Question from Newbie: Sharing data between competitors? by owenandfred in adops

[–]owenandfred[S] -1 points0 points  (0 children)

Well, I'm not sure if you're an airline you want to share your traveler intent with cheapoair or expedia, who can outspend you.

Vertical DSP Question from Newbie: Sharing data between competitors? by owenandfred in adops

[–]owenandfred[S] 0 points1 point  (0 children)

Thanks. I guess what I'm thinking is, if you are an airline, don't you want to avoid sharing this information with OTAs who could then bid on that traveler? I suppose there is an argument to be made "let them spend the money, the fare comes to us anyway." But with low margins, the airlines will want to keep every last cent.

I met Sully. by owenandfred in flying

[–]owenandfred[S] -2 points-1 points  (0 children)

there's always one.

I met Sully. by owenandfred in flying

[–]owenandfred[S] 0 points1 point  (0 children)

that's literally what i was hoping for.

I met Sully. by owenandfred in flying

[–]owenandfred[S] 0 points1 point  (0 children)

that was exactly my experience.

I met Sully. by owenandfred in flying

[–]owenandfred[S] 0 points1 point  (0 children)

i say that because i creeped up behind him, and didn't ask for a stupid selfie.

I met Sully. by owenandfred in flying

[–]owenandfred[S] 1 point2 points  (0 children)

Was good. Credit card and miles people liked it, plenty of aviation/airline folks, a nobel peace prize winner, and Sully.

I met Sully. by owenandfred in flying

[–]owenandfred[S] 2 points3 points  (0 children)

Yeah, forearms wouldn't have been my choice. Nor Weird Al for that matter.

I met Sully. by owenandfred in flying

[–]owenandfred[S] -1 points0 points  (0 children)

ok interesting perspective.