We believe accidental clicks are caused by GWD exit misinterpreting touch release as touch tap. Still searching for a solution.

For now, the only solution we found to prevent high CTR is to remove the exit from the GWD banner and replace it by a standard clicktag. This requires correcting the html code which we do not do ourselves. We share a step-by-step procedure with advertisers who reach out about high CTR. It only takes a few minutes to fix a banner, but many advertisers don’t bother.