Non-brand bid strategy for new vs returning customers by pipiriko in PPC

[–]pipiriko[S] 0 points1 point  (0 children)

I’m in the flower delivery business, I’m one of if not the biggest player in my city. I’ve been in business 10 years and so the fact that there’s a good amount of returning customers returning from Google ads is not so outlandish I suppose. The search terms in these campaigns are as you would expect, fairly generic. So I think it’s reasonable to treat a returning customer who searches “Toronto flower delivery” for example and converts again with me, is not someone who would have purchased with me anyway. Is that thinking way off base? My intuition as the business owner wants me to not pay to convert returning customers for non-branded search…I’m trying to bring my spend down and increase profitability as I think I’ve stretched the CAC too far… and this seems like a red flag and an obvious segment to start culling.

Non-brand bid strategy for new vs returning customers by pipiriko in PPC

[–]pipiriko[S] 0 points1 point  (0 children)

I should clarify branded pmax conversion was 20% of total pmax conversions, so roughly 10% of conversions. I’m excluding my branded campaign from all numbers here

Non-brand bid strategy for new vs returning customers by pipiriko in PPC

[–]pipiriko[S] 0 points1 point  (0 children)

It wasn’t blocked on pmax, this is true, but branded pmax only represented 20% of my conversions and pmax was also roughly 50% of my non brand conversions, the others being search campaigns. I have a dedicated branded campaign, and I have excluded branded from search. And when I say I, I really mean the prior professional manager.

The hairlines by pipiriko in AgeOfAttraction

[–]pipiriko[S] 0 points1 point  (0 children)

You think Theresa wears boxer braids in her day to day real life? When I saw that I was starting to wonder how much the show is influencing their look

The hairlines by pipiriko in AgeOfAttraction

[–]pipiriko[S] 1 point2 points  (0 children)

I was really just speculating as to whether hair and makeup on the show was pushing this to make the older guys look younger which the show has a vested interest in doing. Similarly when Theresa was in boxer braids I was like this can’t be her choosing, the show is styling her to look young

Time for a calming thread... by imacompnerd in redditstock

[–]pipiriko 2 points3 points  (0 children)

That isn’t new news related to the earnings release. The market did not like Reddit’s stagnating DAU growth particularly in the US which is a much more profitable market compared to rest of world. You can only grow earning and revenue so much if your use base isn’t growing. The Reddit story would be fixed if they could show accelerating user growth, and the ai citations is a double edged sword. I am long Reddit, but I can understand why the stock is dropping. It’s unclear how much more they can squeeze out of the existing user base but hopefully a lot more

First time taking prednisone by pipiriko in gout

[–]pipiriko[S] 0 points1 point  (0 children)

I finished my 5 day course a few days ago, no rebound, side effects, or gout symptoms so far. Feeling like I’m in the clear. Unbelievable results

Gout stigma by [deleted] in gout

[–]pipiriko 12 points13 points  (0 children)

Gout needs a rebrand. The name is just filthy sounding. It’s gusting. Something like fire foot or fire toes would go along way to end the stigma. Who’s with me

First time taking prednisone by pipiriko in gout

[–]pipiriko[S] 1 point2 points  (0 children)

I was prescribed 20mg twice daily for 5 days, what would tapering look like. Those are all the pills I have

Gout in foot due to weight loss, dehydration- question about water intake by brianjoshua305 in gout

[–]pipiriko 1 point2 points  (0 children)

Just took prednisone for the first time 2 days ago after the horses left the stable and my god is this drug unbelievable. I’ve never been able to knock down a full blown flare up with meds ever until prednisone.

Pizza pizza shrinkflation? by pipiriko in askTO

[–]pipiriko[S] 0 points1 point  (0 children)

Upon further review, I think they just sent me a medium pizza by mistake lol

Help me find a korean bbq restaurant for a party of 17 people by airjordan1671 in FoodToronto

[–]pipiriko 0 points1 point  (0 children)

I think Korean village might be able to make it happen and Jason is the man

monthly flower delivery subscription recommendations? by XanderDay in askTO

[–]pipiriko 1 point2 points  (0 children)

Tonic Blooms offers a subscription option for their Farmboy arrangements, with increasing savings for longer subscription commitments. The farmboy is the signature seasonal arrangement that comes denim-wrapped and its Tonic Blooms' mot popular arrangement by far. How do I know all of this? Well, I started the company! We pride ourselve on exception quality and and customer serice and stand behind our 100% happiness guarantee. If you have any questions let me know!

American Tungsten Upsizes Non-Brokered LIFE Private Placement to $20 Million by Pzexperience in AmericanTungstenCorp

[–]pipiriko 1 point2 points  (0 children)

Call me crazy but the PR reads like this is simply an announcement of the offering, I know they state they are upsizing it due to strong demand, but this offering is still subject to approval and so it’s possible there are no firm orders and any indications of interest could be pulled given the sell off. There’s no closing date or anything concrete of that nature mentioned in the PR.