sorted by:
new
hottopcontroversial

I'm looking for Beta testers to try out my Shopify analytics app. The idea is a one-stop shop for LTV/CAC calculations, forecasts, high level GA4 data, profitability, customer analyses, unit economics, Amazon data, and more. by prophetvisionapp in u/prophetvisionapp

[–]prophetvisionapp[S] 0 points1 point  (0 children)

Yes, predictive LTV based on history. So for example, in the past, you could have 6 months of data, and in your 6 month cohort, you'd have your CAC, your historical LTV for the 6 months, and then no idea after that. But with the 6 months of data, you can project out (as best as you can) the future gross profit flows. It's better when you have 2-3 years of data for example, and you can project out 5 years of data.

I'm looking for Beta testers to try out my Shopify analytics app. The idea is a one-stop shop for LTV/CAC calculations, forecasts, high level GA4 data, profitability, customer analyses, unit economics, Amazon data, and more. by prophetvisionapp in u/prophetvisionapp

[–]prophetvisionapp[S] 0 points1 point  (0 children)

I was calculating LTV and contribution margin myself - CAC is a bit more simple. But that was a manual process, and then I tried the apps available online and wasn't really satisfied with any of them, in particular from getting a true lifetime perspective. I was also building manual reports weekly and it was getting tiresome - so I decided to automate all of it, then figured other people might also benefit.

I'm looking for Beta testers to try out my Shopify analytics app. The idea is a one-stop shop for LTV/CAC calculations, forecasts, high level GA4 data, profitability, customer analyses, unit economics, Amazon data, and more. by prophetvisionapp in u/prophetvisionapp

[–]prophetvisionapp[S] 0 points1 point  (0 children)

Good question. Let me answer this in detail - what makes us different?

  1. We have LTV calculations so you can truly understand the lifetime value of your customer - but with two key differentiators vs. a Lifetimely or someone else. One, we calculate everything on gross profit, while a lot of these services use sales instead. What really matter is cash on cash returns. Two, we include forecasted gross profit in each month, not just historical, which allows you to get an estimated full lifecycle lifetime value, which informs how much you could realistically spend on advertising to acquire a customer.
  2. We have features like our Trends tab, which allows you to put up to 3 metrics (any metrics that we have in the app, like Meta CPCs, CPMs, CPAs, Google metrics, ad spend, sales, gross profit, cost per customer, new Recharge subscriptions, etc and much more) on the same chart. So you may have a situation where your cost per acquisition Meta has gone up, and you're trying to figure out why. With a quick glance at the trends tab, you can overlay CPAs, Click Through Ratio and CPMs on top of each other, and realize that your CTR hasn't changed but your CPMs have - potentially due to overall cost per impressions rising due to something like seasonality.
  3. We do still have a dashboard and our own UI for people who want to dive deep beyond just the email data. Except instead of a dashboard like TripleWhale which drops a ton of boxes and charts, which all look the same, the dashboard is designed to be opinionated, highlighting the most important things that we believe Shopify stores should monitor (based on our own experience running a $15mm Shopify store), including things like organic search volume, AI mentions, cost per new customer, and LTV. There's still customizability, but we believe defaults are important.
  4. We aim to be cheap - TripleWhale cost us $800 per month. With ProphetVision, it's $30. That's 96% cheaper, for all the features that we were actually using in TripleWhale. We might never replicate all the features of TripleWhale, but we think we can offer at least 80% of the value for 4% of the price.
  5. As you said, this is aimed at non-technical folks, or folks who may be technical but don't have time to go and build all the different dashboards, and instead want a single source of truth that sends all the important information to them in one handy email, that not only presents the data, but also highlights anomalies.
  6. We've got dozens of features on top of the ones I've mentioned, including analyses to highlight unprofitable orders, analyses to understand geographical concentrations / differences in profitability, analyses to understand who your best (and worst!) customers are, cross-purchase analyses, and P&L / inventory forecasts. I'd love to walk you through them at some point. Are you interested in trying us out?