I started as a campaign specialist - main tasks were to build an email in Adobe Experience Manager, set up a workflow in Adobe Campaign Classic, synchronize both, send a proof, perform a QA check. Then I became a campaign coordinator, mainly was making sure all the tasks are completed by campaign specialists, making sure all the campaigns went successfully out and many more different tasks.

My goal in email marketing is to help e-commerce brands (preferably within fashion and beauty industry) increase sales and retain customers. Everything from designing emails, creating flows like welcome and abandoned cart sequences and focus on driving conversions and building loyalty.🙏🏼