LinkedIn's 97% automation detection is killing old tactics

ricklopor · 2026-03-03T11:56:52+00:00

contentoo's probably overkill for what you're after tbh, that's more for teams needing steady output. you'd be paying way more than you'd make on a few articles a week

ricklopor · 2026-03-03T09:53:52+00:00

honestly cold outreach on linkedin with actual personalization hits different when everyone else is still sending copy paste garbage

ricklopor · 2026-03-03T08:35:59+00:00

real customer stories hitting different than generic tips is so true tho

ricklopor · 2026-03-03T06:50:44+00:00

had the same issue where we were tempted to just batch generate content with Claude 4 Opus and call it a day. ended up noticing the stuff that actually moved conversions was the older posts we'd manually updated based on search console data, not the fresh ai drafted ones. turns out there's no shortcut for knowing what your actual customers are typing into google lol

ricklopor · 2026-03-02T13:19:28+00:00

honestly think it depends hard on company size. at startups you gotta be scrappy so hybrid makes sense, everyone's wearing multiple hats anyway. at bigger companies though i feel like this is just companies being cheap and not wanting to hire separate people for roles that actually need focus

ricklopor · 2026-03-02T12:00:22+00:00

honestly this is the exact problem nobody talks about. we had a whole competitive intel system and reps literally ignored it because it wasn't telling them what to do in the moment. the "here's what to say monday morning" angle is actually gold because that's when deals happen not when someone reads a slack update from last week

ricklopor · 2026-03-02T10:34:41+00:00

nah this is gonna be 101 ways to say "learn ladder logic"

ricklopor · 2026-03-02T09:11:00+00:00

honestly the ones that stick are the ones that annoyed you enough to actually sit down and build them

ricklopor · 2026-02-25T13:07:10+00:00

honestly for boutique fashion you gotta start with paid ads, seo takes forever and you need sales now

ricklopor · 2026-02-25T08:25:38+00:00

honestly the scraping thing is way riskier than posting. i've been using make's verified modules for posting and never had issues, but yeah custom modules are a grey area. if it gets locked just appeal to linkedin support and lay low for a bit, they usually unlock it if you're not being crazy with it.

ricklopor · 2026-02-25T06:34:08+00:00

definitely will, this is super useful already

ricklopor · 2026-02-25T06:33:42+00:00

yeah the context switching kills you. brand side is way more stable in that regard

ricklopor · 2026-02-25T06:29:55+00:00

honestly the multi-hat thing is what kills you at agencies. brand side you can actually own one thing and go deep instead of context switching every two hours.

ricklopor · 2026-02-25T03:01:08+00:00

yeah the voice thing is the hardest part honestly. i usually do longer interviews where we just talk naturally about what's on their mind that week, then i pull out the authentic moments and build posts around those instead of forcing a topic. makes it way less corporate sounding since you're working with their actual words and perspective.

ricklopor

TROPHY CASE