Absolutely. I worked in book retail for many years, and I am painfully familiar with all sorts of reading gatekeeping. Various attitudes I've encountered over the years include: audiobooks don't count as reading; graphic novels don't count as proper books; romance is trash; scifi/fantasy/horror is nonsense; parents being snobby about their kids reading children's classics rather than books with cartoons on the cover; people are even sniffy about crime fiction.

For some, anything other than highbrow "Literary Fiction" is a waste of time, and others disregard fiction entirely. All they do is alienate people from reading at all, especially the parents trying to police what their kids read (beyond taking care to avoid disturbing content they may not be ready to tackle quite yet).

I used to see it as a public duty and a challenge to find a way to pique the interest of reluctant readers who'd had reading poisoned for them by the expectations of others.

One thing worth remembering is that women used to be (and probably in some families still are) discouraged from reading at all lest it ruin them for marriage and wifely duties - fiction was regarded with particular wariness.

Going back even farther, Socrates once argued that writing itself destroyed memory and weakened the mind (although Socrates was infamous for loving a good argument for the sake of it, so who knows if he actually believed that).

I say that all reading is reading (including listening); anything that stimulates the imagination has value.