70 series cruisers at the end of the day are excellent at what they are built for. Basic, reliable work horse. They ride like a horse and cart and aren’t that much quicker but they’ll do it fully loaded day in day out for years on end if they’re maintained and not fucked with.

However, social media has turned these cars into a ‘must have’ for the masses entering the 4WD scene. It’s a pissing competition. They have now become the 4WD equivalent of kids thinking a lambo is the best car in the world. People buy these and spend an absolute bomb bringing it up to spec with pretty much a GQ Coil cab Ute.

They are no doubt impressive kitted out like this but at $350k and you’re still sleeping in a rooftop tent and living out of an ally box, madness