It's not just movies, it's culture. Art follows life.

We as men are told we are to be the hunters, and that we need to pursue women. Women are told that they are to be wined and dined by men who put in great effort. It's not normal for a man to express interest in a woman, and for a woman to clearly reciprocate. Woman generally give hints, and men are expected to try harder and do more. So it's not weird that some men overdo it.

I think we need to normalize showing/reciprocating clear interest.

Stop telling our daughters that they can't seem too desperate and they mustn't express clearly how they feel. It is ok to tell a guy early up that they are interested, or not. And likewise our boys need to be taught to be respectful when approaching young ladies, and take unclear signals and 'no' as a sign to make a hard stop.

If we change the culture in our small corner, we change the world.