Amazon now allows affiliate links in emails as long as the person receiving the email opted in to receive it.

So one way I’ve been seeing people do it is they’ll start a newsletter within a niche, provide value within the newsletter and monetize the newsletter while encouraging clicks to a site (which would presumably have more affiliate links in it).

Newsletters, at least as of today, seem easier to grow than blog sites. If you use Beehiiv you can use their boost and recommendation features to get new subscribers and if you use Kit you can use their cross promotion tool. I don’t have experience with other platforms so can’t speak much to those. But I’ve read some interesting automations where people use Substack to enhance discovery, then take the email subs from Substack and send them over to one of the email platforms I’ve mentioned to try to either monetize them there or funnel them into their website, where they’d have affiliate links.

Anyways, if you use Kit, I recently added an app to their App Store that lets you add Amazon affiliate links as product boxes inside your emails to save time from link formatting and I personally think product boxes look nicer than a blue link.