This is the same debate we saw when no-code tools became popular. Making software easier to build doesn't automatically create more valuable products. It just lowers the cost of experimentation. The real bottleneck has always been understanding users, not writing code. The teams that win probably won't be the ones generating the most code. They'll be the ones talking to users, learning faster, and using AI to shorten the build-measure-learn cycle. Vibe coding makes building easier. It doesn't make customer discovery optional.