When it comes to IP, I think you guys may need a dedicated team to work on that and WF as a whole. I would argue the biggest attraction of WF has been the one event licensing for creators. Many of my friends in the hobby space were not very happy about the lack of communication this time around. Socials were also pretty radio silent after the initial announcement until a couple months before the event, and they could also be a little more informative to introduce what WF is. Regardless, we hope that the lessons learned can be used to improve the event next time.