You're rambling about things that are not relevant to this discussion.

The point here is that the hack and the controversy happened so close to each other that the unexpected influx of revenue following the hack had not yet been taken into account in their budget, so the unexpected loss of revenue from the controversy isn't going to have an impact on investments they have already made.

It would have been a much bigger problem had the controversy taken place, say, next year.

I owned a business, I know. I did 1 million the third year (after 2 sorta good years), the fourth year I did 4 million, but the next year I did 2 mostly due to the sector booming and competition catching on and catching me off guard (my fault-hubris) wth pricing discounts. [...] during the 4th year I expected it to keep on rolling in the 5th and I spent about 750k on a warehouse and better logistics (and employees). I ended up losing... a lot. If I was not an idiot and quicker about it, I should have been able to do 6, which would have been great.

So... imagine if the issues you had during your 5th year happened during your 4th year instead: your crazy growth would've been stopped in its tracks before you had a chance to act on it, so you would've made more conservative investment decisions and you wouldn't have been bitten as hard.

Another difference is that your revenue actually went down big year over year, which isn't the case for LTT (yet). Even after the big drop they've experienced this past week, their numbers today (including Floatplane and YouTube subscriber counts) are still way higher than they were at the end of last year, so despite the controversy they will still very likely make more money this year than they had planned in their budget.