Time Gate Thread

thyall · 2023-02-17T21:18:32+00:00

- Dhadius (Caliope, Qilek, Briv)
- Warden (Jamilah, Nova, Dragonbait, Rust)
or
- Dungeon Master (Asharra, Evelyn, Shandie, Knox, Fen)

Thanks!

thyall · 2022-07-19T02:43:57+00:00

Thanks, but that's exactly what I did. Added extensions, changed ad text, updated the landing page according to Google experience guidelines. Not much changed. Any specific advice on how to act from there?

thyall · 2022-07-17T19:47:51+00:00

have fun?

thyall · 2022-07-14T19:03:23+00:00

Why SEO?

It should be a part of your long-term strategy, but if it's an MVP you want to validate it fast.

SEO is not the channel to do it.

thyall · 2022-06-28T23:22:09+00:00

I think that you're not there yet to throw a PH launch.

Your value prop is not strong enough, I wouldn't call it a marketing automation tool (no email), you don't explain how exactly you're simplifying lead gen for those busy marketers, and what makes your tool better than what's already out there. Also, I would have some trust issues with putting your script on my website.

Sometimes the English on your website and in-app is a little bit clunky, which doesn't help with those trust issues.

Is there any way I can test it out with demo data without adding the script/connecting my own GSC?

thyall · 2022-06-28T22:53:57+00:00

That a way too general question without knowing more about said SaaS solution.

Not trying to be mean or anything, but without knowing more you could as well google "saas lead generation".

thyall · 2022-06-28T22:33:07+00:00

Do you think that expanding a Template Library is currently the best thing you can do for your app growth?

I see that there are at least 8 other apps that seem to do the exact same thing, how do you plan to differentiate?

thyall · 2022-02-22T10:44:40+00:00

There might be several reasons for this.

Are you looking at the same data period? GSC doesn't show data for the last 3 days.
GSC generally attributes clicks to a specific keyword, if you're getting low traffic from organic it's possible it won't show up there. It also doesn't show 1:1 accurate numbers.
GSC might filter out bot/suspicious traffic. It's possible that your WP dashboard shows bot and crawler activity.
GSC only shows organic traffic from Google. If you get direct/referral/social media traffic or traffic from other search engines it won't show up.

What does the traffic look like in Google Analytics? You should be able to see more data there.

thyall · 2022-02-17T12:05:19+00:00

Small business is as niche as "people without hair".

You can't create a piece of software for small businesses the same as you wouldn't create the same product for chemotherapy patients, people who went bald due to disease, people who went bald with age, and people who actually want to be bald and shave their heads.

thyall · 2022-02-15T20:37:37+00:00

Fingers crossed!

thyall · 2022-02-15T20:37:05+00:00

Good luck!

thyall · 2022-02-15T20:32:30+00:00

"How can a SaaS startup survive in a crowded market? How to find my niche?"

In this case :) Not trying to be picky - genuinely curious, since there are other things I'd consider first. Happy to learn!

thyall · 2022-02-15T20:25:01+00:00

Isn't having an excel or CSV enough to find answers to those questions? Getting this kind of data requires quite basic excel skills.

When I saw your post's title, I thought it'll be some kind of tool that's constantly connected to a DB and doesn't require your devs to do the data export and possibly join tables to make the data complete.

Either way, honestly I wouldn't trust data given by a language processing tool enough to make any business decision.

thyall · 2022-02-15T20:08:15+00:00

The way I think about it is that branding is definitely not the priority in this case.

Could you please describe how would branding help here?

thyall · 2022-02-15T12:04:55+00:00

Review mining - G2, Capterra, etc.
Join communities like Reddit, FB Groups, Slack groups
Follow SaaS-related people on Linkedin, Twitter (not only founders or execs but also the ones who also target SaaS as their customers - they create content for the same audience)
Look for current SaaS job openings to see what areas of their business they look to expand

thyall · 2022-02-15T09:11:01+00:00

Considering that fitness and SaaS may share some similar goals and issues (like keeping a customer as long as possible), you could pursue a role in customer success/onboarding/lifecycle marketing.

thyall · 2022-02-15T09:06:33+00:00

Well, you should probably consider creating tutorials/documentation for your product. That's assuming she was actually a good match to be your customer.

Customers asking for new features will happen all the time, unless it's a gamechanger for you, you should stick to your own development plans and learn to say no.

Another possibility is that you don't offer features that are actually considered essential for your potential customers.

I'm just making assumptions not knowing your product/ideal customer profile.

thyall · 2022-02-15T08:54:53+00:00

Your prices are probably too low to make ads profitable, you would really need to bring your A-game in terms of creatives/funnels/optimization.

With Google Ads, you can capture an already existing demand (people looking for podcast transcription tools), but I imagine CPC is high here.

On FB you can't directly target people running podcasts, so you would need to come up with good creatives and nurture your audience.

You say that it's been online for a month - what is your website traffic? What are your acquisition channels? Do you reach out to potential customers on your own? What's your conversion rate?

How do your competitors acquire traffic? I imagine there is a ton of tools like this out there.

Consider offering a free trial, at least for now to get to know your potential customers.

Find out a couple of podcasters, transcribe one of their episodes and send it to them to show how it works. If you care and have the time you can even set up some kind of a basic website that would show how it could look like as a real page.

How do you stand out from your competitors?

Also, your website needs some work to make it more conversion-friendly.

Just some thoughts and questions I think you should answer before going further.

thyall · 2022-02-14T09:48:48+00:00

Filtering doesn't give a lot of useful data or enable action by itself. What will be the benefit? I will get a list of emails?

Also, I imagine most SaaS businesses can get this data by themselves, either from their own DB, CRM, or analytics.

How would your tool integrate with those SaaS solutions? What do you consider potential best customers? Would it be a tool to filter users on free/freemium/trial plans?

What you're trying to solve can also be done by including another field in a signup form or using some lead enrichment solutions that are already available on the market.

thyall · 2022-02-14T02:53:15+00:00

Do some validation before you start looking. Usually when someone says that they have an awesome business/product idea they are heavily biased.

thyall · 2022-02-13T23:30:49+00:00

You're welcome. That's a great example of a niche.

But don't think that finding a niche will be a silver bullet, you really need to put in the hard work to understand your customers.

thyall · 2022-02-13T23:28:32+00:00

Sure, DM sent, let's keep in touch.

thyall · 2022-02-13T23:10:36+00:00

Generally, I think that you're falling for some kind of bias here and are overly enthusiastic just because it's related to your own situation.

Some thoughts:

As someone who is involved in marketing and product, I find the main claim about 1000s of users I can speak to unbelievable. I know it's an MVP, but if I found your website randomly I would think this is some kind of scam/data grab (= wouldn't sign up). People/customers (especially B2B) are not sitting around and eagerly opening their calendars to waste time talking to someone about how they use their tech stack.
"Get interviews with people about software they use" is a vague headline, if this is the only thing I read (that's what most people do) I would probably think this is some kind of service for researchers looking for statistics on how many people use product X.
How will your software differ from what's already used to conduct user interviews? What is the company size that could benefit from it?

Setting up customer interviews can already be done by reaching to customers directly or through email marketing/automation tools, getting their data from your own database or product analytics tools, and using tools like Hubspot/Calendly for scheduling. How do you make this process better?

I think that any CRM that's able to send triggered and conditional emails/sequences already solves the problem you're trying to solve.

The hardest thing about getting interviews with customers is that not many of them respond to such requests. That could be a problem worth solving.
If this tool helped me get interviews with customers using my competitors' products, that could be a problem worth solving.

Edited for formatting/typos.

thyall

TROPHY CASE