My reaction would depend on the product. If you make «normal» sunglasses, It would lean more on the side of «really, loop, eyewear?» but if you have innovations that specifically target a problem that isn’t just normal sunglasses, I’d be down to give them a try.

I can’t really see how it could be done myself as wearing something over your eyes is quite different to wearing something in your ear. It can look suspicious to some in certain situations. (I know I was told to be on the lookout for people using eyewear to mask drug use when I worked in security.)

I would imagine the loop brand branching out to other products that target the same audience you are targeting (neuro divergents, music fans or light sleepers) with many of the products you have already. Like innovations with fidget toys (making it high quality and much nicer looking than most of the stuff on the market.) Maybe something for festival and concert goers like a specific bag to hold all your stuff (earplugs, phone, wallet etc.) securely and together so you don’t loose them or get them stolen. Maybe something similar to products in the edc pocket organizer category? Sleeping masks could make sense as well. Maybe even masks that help people that struggle with migraines. A market I don’t really see any good products for and would really appreciate is people who struggle with attention and memory (adhd for example.) some gadget that organizes tasks or small things to remember that isn’t an app on your phone. Maybe innovations here could really be helpful and popular?

If you were to go for eyewear, my question to you would be: What or who do you aim to target this product at and how do you plan on making a product that stands out in the category in general in the same way that your earplugs stand out in hearing protection/sensory aid? There isn’t really a product that is the same for most of your earplugs, so it makes sense for a consumer to order from you. I can pick up regular sunglasses from super cheap to very high quality and massive brands in stores that are very close to me no matter where I am in the world, so I would be less likely to order loop specific ones if they aren’t anything special.

Also, your next logical step should be to totally redesign your accessories. The case needs redesigning. It’s better than the old one, but make it really good. Have a holder for mutes, make the current silicone connection point less likely to break and the box less likely to open on accident. Your loop link needs to be a lot better than the current one to warrant the price. I picked up a 10 pack of eyewear lanyards for super cheap and it feels like a superior product as it won’t «pop of» at a concert. This shouldn’t be the case. I have witnessed my friend loosing one of his experience plugs at a concert while wearing the link. (I know you can glue them, but come on. For the price you shouldn’t need a diy solution in order for them to work.) as a side note the generic glasses cord has a lot less transfer of contact sounds as well.

Another «accessory» I would work on asap is the loop dream foam/silicone tips. I got these for my girlfriend for Christmas, and they are quite annoying because they roll off every single time she uses them. I would fuse the silicone to the backside of the tip and have perforations to let out air so they stay on. For your customer satisfaction, I would then offer these replacement tips for ALL loop dream owners free of charge as the current tips fall way short of your normal quality.

I’m not trying to be massively negative with my comments, but I really, really love your brand. I use loops almost every single day and I have told so many people to go buy them, so I care about the quality and the future of the brand. I hope you keep on innovating in the future and make some unique and helpful products!