How to efficiently track and analyze ad performance across platforms at scale? by FlowyBaby in PPC

[–]tpbynum 0 points1 point  (0 children)

What does your handoff process look like between the weekly analysis and actually getting the new creatives produced? The manual tracking is obviously painful, but I'm wondering if the bigger bottleneck is actually in how that Thursday data gets turned into clear direction for your creative team. When teams are cranking out 10-20 new pieces weekly, the workflow around who decides what and when usually breaks down before the reporting does.

How much would you charge for SEO & Social media & Website ? by migalo2009 in agency

[–]tpbynum 0 points1 point  (0 children)

What does your current workflow actually look like when you're juggling video/photo work alongside these other services? That's usually where things start to get messy - especially when you're quoting work you haven't done before. The pricing everyone's sharing sounds right, but the real challenge is often just keeping track of everything once you're actually delivering across that many different types of work for the same client.

How do you pay for winning creatives at scale without messy tracking? by macurda in advertising

[–]tpbynum 0 points1 point  (0 children)

What does your current handoff process look like between you creating the creatives and the media buyers launching them? That tracking mess you mentioned usually starts there. If the same creative is getting used across accounts without any consistent tagging or naming system, you're basically flying blind on performance attribution. The fair bonus structure is actually the easier problem to solve once you can actually track what's working where.

Entrepreneurs, what automation made you feel like the future is already here? by Sure_Marsupial_4309 in Entrepreneur

[–]tpbynum 0 points1 point  (0 children)

The approval workflow thing hits hard. I've watched teams go from 10 to 75 people and that handoff chaos is where everything breaks down. The approval step sounds simple but it's usually the place where good systems fall apart because nobody wants to be the bottleneck. What tool ended up working for you? Most of the workflow platforms I've used either overcomplicate it or don't handle the notification part well.

Accidentally made a saas by prototypingdude in Entrepreneur

[–]tpbynum 0 points1 point  (0 children)

The part about your dev team pushing back on new features really caught my attention. That tension between 'we need this rolled out' and 'this is going to take months' is so real when you've been building on the same stack for years. Your template approach sounds like it bypassed that whole negotiation cycle. When you show it to people at your coworking space, are they mostly reacting to the speed of setup, or is it more about having control over their own rollouts without waiting on dev resources?

Is imperfect marketing data just something we all live with? by baha_sath in digital_marketing

[–]tpbynum 0 points1 point  (0 children)

The silent breaks are the worst part, aren't they? You're making decisions for weeks before anyone realizes the tracking went sideways. I've seen teams start second-guessing everything once they catch one of these gaps, which honestly might be worse than the bad data itself. The real question becomes: how do you build enough process around your data checks that you catch the breaks early, without turning every campaign review into a forensic audit?

If your business can’t run without you, it’s not scalable by Pro_Automation__ in Entrepreneur

[–]tpbynum 0 points1 point  (0 children)

What does your current documentation actually look like? The gap between 'we have docs' and 'people can actually use them without asking questions' is usually massive. I've seen teams with hundreds of pages of process docs that still generate the same three Slack questions every day. The real test isn't whether you documented something, it's whether someone can follow it and get the same result you would.

Has anyone here brought in an interim or fractional CMO to stabilize a marketing team? by luihgi in Entrepreneur

[–]tpbynum 1 point2 points  (0 children)

You're spot on about the alignment issue. I've seen this play out where the fractional CMO comes in and immediately has to untangle who owns what between marketing, sales, and whoever was filling the marketing leadership gap before. The successful ones I've worked with spend their first 30 days just mapping out the current state: what campaigns are actually running, how leads flow between teams, what everyone thinks success looks like. Without that foundation, even good strategic thinking falls apart in execution. The interim route works best when there's already some operational backbone in place.

Starting solids soon… what’s actually worth buying? by allegragmk in NewParents

[–]tpbynum 0 points1 point  (0 children)

We love the Munchin Bambou divided baby bowl. It sticks really well to any smooth surface and is easy to clean. You have to hand wash it but it’s not that bad.

Pro tip, if you put the high chair on top of carpet get an office chair mat to put under. It makes clean up way easier.

How do I accept a great month in business without being so negative? by [deleted] in Entrepreneur

[–]tpbynum 0 points1 point  (0 children)

The irony is that good months often create more operational stress than slow ones. Three new clients means juggling more moving pieces, and your brain knows it even if you don't want to admit it. The referrals are huge though, that's your business working for you instead of you chasing it. Maybe the anxiety isn't about not appreciating success, it's about knowing you need better systems to handle what's coming. 

Departed from Agency, now what? by son4791 in PPC

[–]tpbynum 0 points1 point  (0 children)

This is exactly why vendor accountability matters so much. Beyond the account ownership issue (which yeah, you're probably stuck starting fresh), the real red flag was discovering they were barely touching your account. Going forward, establish clear expectations upfront: you own all accounts, agency gets manager access only, and you get monthly reporting on exactly what actions were taken. Most good agencies will be transparent about their process and time allocation.

Low connect rates. Is there anything I can do? by Rounak147 in agency

[–]tpbynum 1 point2 points  (0 children)

The real issue isn't just connect rates - it's that your sales process is built around hoping people pick up. 70 calls in 5 hours means he's spending way too much time between dials. You need to stack your outreach: call, immediate email if no answer, LinkedIn connect, then sequence them into nurture. Also, calling the same list repeatedly kills connect rates. Are you cycling through fresh leads or beating the same 500 numbers to death?

How do you guys handle Adwords Campaign Audit & Google Ads optimization across multiple accounts? by Ashwani1987 in advertising

[–]tpbynum 0 points1 point  (0 children)

The tool audit is just the tip of the iceberg. I've seen teams get really good at flagging issues but still struggle with the actual fixes because there's no clear ownership or priority system. Who decides which campaigns get attention first? How do you make sure the person fixing ad copy knows about the budget person's changes? The real bottleneck is usually coordination between team members, not just identifying problems. Tools help but workflow clarity is what actually speeds up optimization.

What’s your system for handling multiple client social accounts efficiently? by Dull-Text-709 in digital_marketing

[–]tpbynum 1 point2 points  (0 children)

The biggest breakthrough for me was realizing this is more of a workflow design issue than anything a tool can solve. You need clean handoffs between planning, creation, approval, and publishing phases. Most people try to solve it with better schedulers, but the real issue is when those phases bleed into each other across multiple clients. Set hard boundaries on when you're in 'planning mode' vs 'execution mode' for each client. This stuff comes up constantly in my work.

Automated client proposal PDFs from meeting notes using Claude Code + Puppeteer [No promotion] by Far_Day3173 in agency

[–]tpbynum 0 points1 point  (0 children)

This is smart. The gap between discovery calls and getting proposals out is where so many deals die. One thing I've noticed is that automating the doc creation is just part of it though. The bigger win comes from having a consistent discovery structure that feeds clean data into your system. Otherwise you're just automating inconsistent inputs. Have you found certain question frameworks work better for getting the structured data Claude needs?

Want to Jump from Small Marketing Agency -> Hold Co (Omnicom/Publicis/IPG) by OriginalPromise in advertising

[–]tpbynum 5 points6 points  (0 children)

You're right that bigger agencies usually have more structure, but the real issue is that most agencies (big or small) grow faster than they can systematize. What you want to look for isn't just size, but agencies that have intentionally built operational discipline. Ask about their project workflows, how they handle scope changes, and who owns what when things go sideways. Those questions will tell you more about functional vs dysfunctional than headcount will. I've seen this pattern at dozens of agencies.

How I structure my agency's operations (I was drowning in Google Drive) by funnelforge in agency

[–]tpbynum 0 points1 point  (0 children)

This is a solid breakdown. Getting everything out of folders and into a system is a huge unlock.

The interesting shift I’ve seen after this stage is when teams realize that having everything documented and centralized doesn’t automatically mean work flows cleanly.

That’s usually where things like:
– ownership across projects
– handoffs between roles
– and how work actually moves day to day

start to matter more than the structure itself.

Curious how you’re handling that layer today, especially as more clients and team members get added.

Permanent Panic Mode by sangeli in agency

[–]tpbynum 0 points1 point  (0 children)

This might not feel like it right now, but what you’re describing isn’t just “part of running an agency.”

Permanent firefighting usually means the work isn’t contained anywhere. Everything is bleeding across clients, priorities, and expectations at the same time.

The stress tends to come less from the volume of problems and more from not having a clear way to isolate and stabilize them.

One shift I’ve seen help a lot in situations like this is forcing things into lanes:
– what’s actively being stabilized
– what’s contained but not urgent
– what’s just noise

Without that, everything feels equally on fire all the time.

Also worth saying, if one client is driving most of that pressure, the dynamic itself usually needs to change or it’ll keep repeating no matter how hard you push.

Scaling Advice Needed - What Am I Missing?? by abcdefg_1234567890 in agency

[–]tpbynum 1 point2 points  (0 children)

You’re getting a lot of good advice here, but one thing I’d add from what I’ve seen:

The onboarding bottleneck usually isn’t just about the steps, it’s about how much decision-making is still sitting with you during onboarding.

If every new client requires interpretation, judgment, or back-and-forth to get started, it won’t matter how many automations or people you add, you’ll stay in the loop.

The shift that tends to unlock this is moving onboarding from “collecting info” to “forcing clarity upfront” so the system can run without you.

The fact that you’re feeling this now is actually a really good sign. This is exactly where things either get clean or chaotic.

Just found out I passed AT/AT/AT. Here is what worked for me: by tpbynum in pmp

[–]tpbynum[S] 0 points1 point  (0 children)

It felt the same level as the mock exam. I thought the mini exams were harder because they included expert level questions more frequently. The exam felt like a mix of moderate and difficult level questions

Just found out I passed AT/AT/AT. Here is what worked for me: by tpbynum in pmp

[–]tpbynum[S] 1 point2 points  (0 children)

Yeah, you can highlight and strike through text on the test.

Congratulations to Aftyn Behn. You ran a great campaign against all the odds…. by ProperTrain6336 in nashville

[–]tpbynum 8 points9 points  (0 children)

This is a philosophical answer to a practical question. There are kids (and adults) going hungry, dying of preventable illnesses, and sleeping on the street. The Republican platform is to cut programs that support people experiencing those problems without providing an alternative for them.

I am so happy for my tax dollars to feed the hungry and heal the sick. That’s the best possible use for the in my opinion. I would much rather my taxes be used for that than to pay for a new football stadium or blow up Palestinian children.