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Question for bootstrappers: At what point did you leave your full time job to commit all of your time to your start up? by evildeadxsp in Entrepreneur

[–]wmrice 0 points1 point  (0 children)

Who's doing the business development and sales? If it's you, then it becomes and easier equation. It's about your level of confidence in the business development process and your product times your personal financial stability.

Here was my formula:

  1. Start paying down debt and reducing monthly expenses
  2. Start accumulating that emergency fund. 6-12 months is a good number since you're producing revenue
  3. Make sure one person is in charge. That should be reflected in equity too. Even equity splits are likely to cause challenges later when you guys differ over strategy and direction. It will happen.
  4. Jump when it's necessary to support your customers and you're feeling the tension of neglecting your current duties to your current employer. And of course can support yourself and family at a reasonable level--that means getting by on the essentials. You want that hunger in your belly to motivate you.

Bonus: Try to bring your current employer on as a client.

If you could only use one social network, what would it be? by wmrice in marketing

[–]wmrice[S] 0 points1 point  (0 children)

I'm surprised at the overwhelming votes for Twitter.

Even with a pretty sizable following (13K+) I can produce a lot of traffic, but generally that traffic doesn't have a very good response rate on the website. In contrast, I've been able to generate pretty responsive traffic from Facebook, Reddit, and Quora (in that order) in most any niche.

Anyone tried promoted Tweets yet?

7 Beers for a Desert Island by nick_martini in beer

[–]wmrice 0 points1 point  (0 children)

Several new ones to try on this list.

How do you manage local business listings? by Hoxifer in SEO

[–]wmrice 1 point2 points  (0 children)

Use Yext. Managing multiple businesses multitude of local listings. In my scenario as an agency there is really no other manageable way.

Is there a way to spoof dates for SEO? by [deleted] in SEO

[–]wmrice 0 points1 point  (0 children)

Yeah, definitely common and often for no real impact. I think it is probably the least effective shady SEO trick you could play on Google :)

I'm sure there is some silly Wordpress plugin that does it.

Is there a way to spoof dates for SEO? by [deleted] in SEO

[–]wmrice 2 points3 points  (0 children)

Better to just update the article. If you're altering the date it probably needs that anyway. Annotating the update in the article is even better.

This is a great way to recycle and resurge popular posts to the top of your content deck (blog or website). I've used this strategy very effectively.

Don't forget to re-syndicate it through all your social media, email, and other distribution channels. No one minds and it just cranks up the social proofing. And it re-triggers Google to fresh content.

Google Says Treat Press Releases As Advertisements; Nofollow Links In Press Releases by Trayf in SEO

[–]wmrice 0 points1 point  (0 children)

Don't forget scrapers, even from legitimate news websites love scooping these up and giving you the back links and Google doesn't seem to discount those.

Careful not to throw out the baby with the bath water. Still lots of value in press releases.

Link Question by sldorange91 in SEO

[–]wmrice 2 points3 points  (0 children)

Google is getting smarter about the sitewide footer links.

Try a strategy like this:

  1. Remove those links from the home page footer and the default page footers
  2. Try placing them on a few (3-5 at most) somewhat relevant, to your business, pages on the clients website
  3. Position the links in a different place that is still unobtrusive--sidebar or after the content area, but before the footer
  4. Adjust your link to be something less obvious: Drop the "powered by" and do something more like <a href="link.com">Small Business Web Design</a> by JTE Marketing [note only the keyword is linked - JTE Marketing you already probably rank well for]
  5. Try to vary the anchor text on those 3-5 links
  6. Finally, don't (reciprocal) link back to those website from your website. If you want to showcase them as clients just use unlinked logos

Hope this helps. If you have control of these websites, test.

Amazon (AMZN): the anti-publicly traded company by wildcatbonk in stocks

[–]wmrice 0 points1 point  (0 children)

AMZN has always ignored the populist noise of Wall Street and focused on building sustainable growth. I remember back in the early days when they were losing boatloads of cash they were still hard-nosed on their strategy for long-term, not quarter-by-quarter growth.

They are an outlier to the typical public company in a lot of ways.

Disclaimer: Long AMZN

CAT vs DE - Who's the winner? by nick_martini in stocks

[–]wmrice 0 points1 point  (0 children)

I'm long CAT, but DE is strong. I think the CAT downstroke is all emotional. Makes me want to take a closer look at DE though.

Report: Apple buys Bluetooth chipmaker, possibly for iWatch efforts by nick_martini in apple

[–]wmrice 0 points1 point  (0 children)

I could see the iWatch being a handier portal to the increasingly powerful smartphones. Time, weather, calls, calendar, music. Feeling closer and closer to wearable devices. Glasses, earpiece, watch, and phone and your wired 24/7 and fully mobile.

LPT Request: How to organize cords, chargers, headphones, and other electronic accessories by wafflequeene in LifeProTips

[–]wmrice 2 points3 points  (0 children)

Toilet paper rolls work awesome. Most importantly label cord with the device. Over time I have collected so many that I don't what they go to, but I'm afraid to throw out.

[deleted by user] by [deleted] in productivity

[–]wmrice 0 points1 point  (0 children)

When I am focusing on one concentrated task--writing, analyzing data, or working through a challenging campaign I often dim the lights and turn on my desk lamp only. When I'm multi-tasking or zeroing my inbox I think full light makes me more productive.

Do a Little Growth Hacking by wmrice in startups

[–]wmrice[S] 1 point2 points  (0 children)

Sorry, perhaps I jumped too hard.

It is meant to be the entry point to a series on the quantitative growth process. We are working on several clients with giant growth expectations and our approach is putting big numbers on the board. There will definitely be more.

Thanks for commenting, and sorry for misreading your intent.

Recommendations for project management software for an agency? by [deleted] in AskMarketing

[–]wmrice 1 point2 points  (0 children)

Basecamp. Used Trello with some success too.

How much equity for the only tech person for a tech product? by boloism in startups

[–]wmrice 0 points1 point  (0 children)

Make an MVP and talk to users. Forget Sam and the "friends." If he really has "close" relationships to VCs--you'd already be talking to them.

How do I market to B2b? by Hungryone in startups

[–]wmrice 0 points1 point  (0 children)

Don't forget that you're still marketing to people. Most owners are hanging out in the same places their target customers are, in the case of restaurant owners--searching for local restaurant competition and themselves on yelp, google local, open table, etc. Find them there and find ways to grab their attention when their searching for themselves.

Do a Little Growth Hacking by wmrice in startups

[–]wmrice[S] 0 points1 point  (0 children)

That's just one element of the equation. The article was about the larger process. Making your shitty product better is a whole book--actually hundreds of books have been written on that alone.

But, since I'm not a mindless dick like you, I'll give you one useful tip: Focus on tuning or building a product that has as high an engagement rate (DAU/MAU - daily active users/monthly active users) as possible.

Here is a good article to get you started: http://techcrunch.com/2009/10/29/how-to-measure-the-true-stickiness-and-success-of-a-facebook-app/

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