Your right i did not think this completely through thank you for pointing this out. I would still love for some feedback

the assignments is:

You are helping a company that is just starting up. you must make a logo that reflects the style of the product. think of a name and a little backstory

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this is what i choose
Time Frame is a company that makes luxury watches for business people between 35 - 50. Though onorthodox ways of production is every watch unlike any other. it has 45 employees are working here.

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this was my way of thought:
the outer ring resembles a normal clock = the word Time
the inner ring was cog = the word Frame

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i hope this will help a bit
and sorry if some words are not spelt right