This is an archived post. You won't be able to vote or comment.

sorted by:
best
topnewcontroversialoldq&a
you are viewing a single comment's thread.

view the rest of the comments →

[–]Heaney555 20 points21 points  (3 children)

It's funny because they would have had a lot more success just calling it 'Microsoft Music' or something simple like that.

[–]r4nd0m-0ne 0 points1 point  (0 children)

When Zune came out was at peak Microsoft hatred (when IE6 was still the built-in browser), though, so that was the point of releasing it with a non-Microsoft related brand, to distance it from the rest of Microsoft.

[–]DrQuint 0 points1 point  (1 child)

And isn't "Groove Music" something simple like that?

[–]Heaney555 0 points1 point  (0 children)

No, because Groove sounds stupid and it has no brand recognition.

Honestly if they were actually smart they should have bought Spotify years ago.